Content Optimization Strategist
hace 6 días
Landing is a cutting-edge platform providing flexible, month-to-month apartments across the United States, empowering individuals to live life on their terms.
Job OverviewWe are seeking a strategic Content Optimization Strategist to lead our organic growth strategy, ensuring Landing ranks competitively in search engines and captures high-intent traffic. This role will be responsible for end-to-end SEO initiatives, from technical optimization to content strategy, and will collaborate closely with marketing, product, and engineering teams to deliver results.
Key Responsibilities- Content Optimization: Collaborate with content creators to produce and optimize SEO-friendly pages targeting high-intent keywords.
- Technical Optimization: Partner with engineering to ensure site architecture, indexing, page speed, and other technical SEO factors align with best practices.
- Local SEO Expansion: Expand Landing's presence through location-based and dynamic content strategies.
- Keyword Research: Identify ranking opportunities and gaps, using insights to inform content and site optimizations.
- Link Building: Drive backlink strategies to improve domain authority and rankings.
- SEO Analytics: Track performance metrics, test hypotheses, and continuously refine the strategy based on data-driven insights.
- 5+ years of hands-on SEO experience, preferably in marketplace, real estate, or travel industries.
- Expertise in technical SEO, content optimization, and link-building strategies.
- Experience with tools like Google Search Console, Ahrefs, SEMrush, Screaming Frog, and GA4.
- Strong understanding of programmatic SEO and scaling content efficiently.
- Willingness to utilize the latest AI tools to maximize impact.
- Ability to analyze data, generate insights, and translate them into actionable strategies.
- Experience collaborating with engineering teams to implement SEO-friendly site changes.
- Fluent in English and Spanish and ability to work in office.
- High-Impact Role: Own and execute the SEO strategy for a fast-growing, category-defining startup.
- Fast-Paced Environment: Work in a dynamic, high-growth company that encourages bold ideas and quick execution.
- Strong Leadership & Support: Be part of a leadership team that values innovation, collaboration, and cross-functional impact.
- Competitive Compensation & Benefits: Enjoy market-leading salary, performance-based incentives, and comprehensive health benefits.
- Career Growth & Development: Opportunities to grow within the company and shape Landing's long-term SEO strategy.
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