Strategic Marketing Manager

hace 4 horas


Xico, México Novartis A tiempo completo

**About the Company:**

Novartis is a leading global pharmaceutical company dedicated to discovering, developing, and delivering innovative medicines to patients around the world.

**Estimated Salary:** $80,000 - $110,000 per year, depending on experience and qualifications.

**Job Description:**

We are seeking an experienced Strategic Marketing Manager to join our team in Mexico City. The successful candidate will be responsible for enabling our innovative external/customer focus model that shapes our marketing and go-to-market strategies per disease area and HCS archetypes.

The ideal candidate will have a strong background in commercial experience as a marketing manager, marketing associate, and sales rep in the pharma industry, with solid understanding of omnichannel trends and deployment in the Mexican market.

Key Responsibilities:

  • Understand the new Market strategic approach of Novartis and shape that model as necessary to create the best customer model for Novartis Mexico.
  • Work along with New ways of Working Partner to enable marketing/customer model through agile ways of working.
  • Guide the marketing managers of International Mexico to fully adopt the model in all our market efforts.
  • Provide overall direction for enhancing CX by analyzing business objectives and customer needs.
  • Translate brand strategies into compelling Precision engagement & FF development plans.
  • Develop content and channel strategy for capabilities development in priority products.
  • Enable strategic collaboration across customer teams to integrate strategic new market capabilities (precision engagement, Data & market insights, HCS partnerships).
  • Support TA Heads in people development plan for Marketing Managers and Field based teams to develop capability and skills to enable the model and for the future.
  • Design and deploy change management process to help International Mexico to reach our aspiration through commercial teams.

**Required Skills and Qualifications:**

Bachelor's degree
- 5-7+ years of broad commercial experience as marketing manager, marketing associate and sales rep in pharma industry
- Solid understanding of omnichannel trends and deployment in Mexican market
- Solid understanding of Mexican healthcare system (public and private) with proven experience of deploying marketing plans there
- Ability to evaluate and import new/untested/innovative Customer models or initiatives
- 1-3+ years of experience in people & organization roles or initiatives (Talent, learning or business partnering)
- Strong project management skills and ability to formulate ROI
- Excellent communication (written and verbal), as well as selling, presentation and strategic thinking skills
- Ability to lead and forge external, internal and international partnerships
- Strong customer service and results focus
- Fluent in English

**Benefits and Rewards:**

At Novartis, we offer a comprehensive benefits package that includes medical, dental, and vision insurance, retirement savings, paid time off, and much more.

**Commitment to Diversity and Inclusion:**

Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.



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