Strategic Marketing Manager
hace 4 horas
**About the Company:**
Novartis is a leading global pharmaceutical company dedicated to discovering, developing, and delivering innovative medicines to patients around the world.
**Estimated Salary:** $80,000 - $110,000 per year, depending on experience and qualifications.
**Job Description:**
We are seeking an experienced Strategic Marketing Manager to join our team in Mexico City. The successful candidate will be responsible for enabling our innovative external/customer focus model that shapes our marketing and go-to-market strategies per disease area and HCS archetypes.
The ideal candidate will have a strong background in commercial experience as a marketing manager, marketing associate, and sales rep in the pharma industry, with solid understanding of omnichannel trends and deployment in the Mexican market.
Key Responsibilities:
- Understand the new Market strategic approach of Novartis and shape that model as necessary to create the best customer model for Novartis Mexico.
- Work along with New ways of Working Partner to enable marketing/customer model through agile ways of working.
- Guide the marketing managers of International Mexico to fully adopt the model in all our market efforts.
- Provide overall direction for enhancing CX by analyzing business objectives and customer needs.
- Translate brand strategies into compelling Precision engagement & FF development plans.
- Develop content and channel strategy for capabilities development in priority products.
- Enable strategic collaboration across customer teams to integrate strategic new market capabilities (precision engagement, Data & market insights, HCS partnerships).
- Support TA Heads in people development plan for Marketing Managers and Field based teams to develop capability and skills to enable the model and for the future.
- Design and deploy change management process to help International Mexico to reach our aspiration through commercial teams.
**Required Skills and Qualifications:**
Bachelor's degree
- 5-7+ years of broad commercial experience as marketing manager, marketing associate and sales rep in pharma industry
- Solid understanding of omnichannel trends and deployment in Mexican market
- Solid understanding of Mexican healthcare system (public and private) with proven experience of deploying marketing plans there
- Ability to evaluate and import new/untested/innovative Customer models or initiatives
- 1-3+ years of experience in people & organization roles or initiatives (Talent, learning or business partnering)
- Strong project management skills and ability to formulate ROI
- Excellent communication (written and verbal), as well as selling, presentation and strategic thinking skills
- Ability to lead and forge external, internal and international partnerships
- Strong customer service and results focus
- Fluent in English
**Benefits and Rewards:**
At Novartis, we offer a comprehensive benefits package that includes medical, dental, and vision insurance, retirement savings, paid time off, and much more.
**Commitment to Diversity and Inclusion:**
Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
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