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Brand Strategist

hace 2 meses

Mexicali, Baja California, México General Mills A tiempo completo

Job Summary

We are seeking a highly skilled Brand Strategist to join our team at General Mills. As a key member of our commercial team, you will be responsible for developing and executing strategic plans to drive brand growth and revenue.

Key Responsibilities

  • Develop and implement comprehensive brand strategies to drive business growth and revenue
  • Lead cross-functional teams to execute brand plans and ensure alignment with company objectives
  • Conduct market research and analysis to inform brand strategies and identify opportunities for growth
  • Collaborate with internal stakeholders to develop and execute marketing plans and campaigns
  • Manage and optimize brand portfolios to ensure consistent messaging and brand equity
  • Oversee product lifecycle management to ensure timely and effective product launches and refreshes

Requirements

  • Bachelor's degree in a related field (e.g. marketing, business, communications)
  • 5+ years of experience in brand management or a related field
  • Proven track record of developing and executing successful brand strategies
  • Strong analytical and problem-solving skills
  • Excellent communication and interpersonal skills
  • Ability to work effectively in a fast-paced environment

What We Offer

At General Mills, we offer a dynamic and supportive work environment that fosters growth and development. We are committed to attracting and retaining top talent and offer a competitive compensation and benefits package.

Language

English