Content Marketing Specialist
hace 1 semana
About the Role
We are seeking a highly skilled Content Marketing Specialist to join our team at Factorial HR. As a key member of our marketing department, you will be responsible for developing and implementing content strategies that drive engagement and conversions across multiple channels.
Key Responsibilities
- Collaborate with cross-functional teams to develop product narratives that effectively communicate the value of our HR software to our target audience.
- Create high-quality content that aligns with our brand voice and resonates with our customers in the German market.
- Work under the guidance of our Content Manager to ensure all content meets our standards of excellence.
- Develop and execute content strategies that support product launches, campaigns, and other marketing initiatives.
- Analyze content performance and make data-driven recommendations to optimize engagement and drive conversions.
- Stay up-to-date with industry trends and best practices to ensure our content remains relevant and innovative.
- Manage relationships with external content creators and agencies as needed.
- Assist in the development of marketing materials, including brochures, presentations, and website content.
Requirements
- Bachelor's degree in Marketing, Communications, or a related field.
- 3+ years of experience in product marketing, content creation, or a related role.
- Proven ability to create compelling product narratives and content across various channels.
- Strong understanding of the German market and cultural nuances.
- Excellent communication skills in both German and English.
- Experience working with cross-functional teams and managing multiple projects simultaneously.
- Proficiency in content management systems (CMS) and marketing automation tools.
- Strong analytical skills and the ability to make data-driven decisions.
- Creative thinker with a passion for storytelling and a keen eye for detail.
About Us
Factorial HR is an all-in-one HR software company that helps SMEs automate HR workflows, centralize people data, and make better business decisions. We are a fast-growing company with a diverse and multicultural team of over 900 people across multiple offices.
Our Values
- We own it: We take responsibility for every project. We make decisions, not excuses.
- We learn and teach: We're dedicated to learning something new every day and, above all, share it.
- We partner: Every decision is a team decision. We trust each other.
- We grow fast: We act fast. We think that the worst mistake is not learning from them.
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