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CRO Expert
hace 2 meses
About Onda
Onda is a full-service digital growth firm that serves as a trusted partner for e-commerce business owners seeking comprehensive marketing solutions. Our team provides premium talent and support services to help entrepreneurs succeed in the competitive e-commerce landscape.
Job Summary
We are seeking a highly skilled CRO Expert to join our team. As a key member of our growth team, you will be responsible for developing and implementing data-driven strategies to enhance user experience, increase conversion rates, and drive business growth through continuous optimization of our clients' websites and digital channels.
Key Responsibilities
- Utilize data analytics tools to track, analyze, and interpret user behavior, conversion rates, and other key performance indicators (KPIs).
- Develop optimization strategies by identifying opportunities for improvement in the user journey and conversion funnel.
- Create and implement A/B and multivariate tests to optimize landing pages, website content, and user interfaces.
- Collaborate with UX/UI designers, developers, and marketing teams to ensure that optimization strategies are aligned with overall business goals and executed effectively.
- Gather insights through user surveys, heatmaps, session recordings, and other research methods to understand user needs and pain points.
- Generate regular reports on conversion metrics, test results, and optimization performance.
- Present findings and recommendations to stakeholders.
- Stay up-to-date on the latest trends and best practices in conversion rate optimization, user experience, and digital marketing.
Requirements
- Proven experience as a CRO Specialist or similar role, with a strong portfolio of successful optimization projects.
- Proficiency with CRO tools and platforms such as Google Optimize, Optimizely, VWO, etc.
- Strong analytical skills with experience in data analysis and interpretation using tools like Google Analytics, Excel, or Tableau.
- Excellent understanding of UX/UI principles and digital marketing strategies.
- Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
- Strong communication skills, with the ability to present data-driven insights and recommendations clearly to stakeholders.
- Bachelor's degree in Marketing, Data Analytics, Business, or a related field a plus.
What We Offer
As a remote contractor, you will have the flexibility to work from anywhere and enjoy a 1099 contractor position with flexible hours. We offer a collaborative and dynamic work environment, with opportunities to work with exciting and innovative brands.
