Chief Growth Officer
hace 3 semanas
We are a mission-first financial service provider dedicated to helping under-served customers in emerging markets achieve financial stability and success.
Our patented technology turns a smartphone into digital collateral, and our cutting-edge machine learning, data science, and anti-fraud AI enable us to offer the lowest cost and qualify the most customers in the industry.
As of 2024, we have brought billions of dollars in credit to 12 million customers, doubling in the last two years while remaining strongly profitable and sustainable for the long term.
Job DescriptionWe are seeking an experienced Performance Marketing Manager to drive growth across our portfolio of products, including phone finance, credit line, and card.
The ideal candidate will have experience successfully growing new B2C products, particularly in the fintech and lending space, where quality of customers and LTV is paramount.
You should have deep experience working with Google, Meta, and marketing technologies to track attribution and incrementality.
As one of the leaders in our growth team, you should be self-driven and expert in establishing scalable systems for rapid test and scale of customer acquisition methodologies.
You will partner with brand marketing, design, and creative production as well as product and operations teams.
Responsibilities:- Establish marketing technologies required for clear paid marketing attribution and results
- Drive paid marketing strategy and execute on campaigns for product growth
- D deliver required volume of revenue from quality customers through paid marketing
- Track record of delivering growth through marketing initiatives, within healthy CAC guidelines
- Experience establishing marketing technology to deliver precise attribution on conversions across multiple platforms
- Experience working with referrals, influencer marketing, and other channels
- Analytical mindset, experience with A/B testing, some familiarity with SQL
- Experience with SEO/SEM and content marketing strategies
- Experience driving B2C products, including working with different sales channels, such as online-to-offline sales, e-commerce, and call center sales
- Company-funded Health and Dental Insurance for employees and immediate family members
- Life insurance
- 30 days of Christmas bonus
- 20 days paid Vacation
- 50% Vacation premium
- 13% Saving funds
- $2,000 MXN monthly grocery coupons
- $2,000 USD annual Coworking Travel allowance
- $2,000 USD annual Professional Development allowance
- $500 USD annual Fitness allowance
- $500 USD Phone Finance allowance
- $250 USD Home Office equipment allowance
- $200 USD Headphone allowance
Estimated salary: $120,000 - $180,000 per year, based on industry standards and location.
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