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Market Research Manager

hace 2 meses

Xico, México Visa A tiempo completo

Company Overview

Visa is a leading payments and technology company, processing over 259 billion transactions annually across 200+ countries and territories. Our mission is to connect the world through innovative, convenient, reliable, and secure payments networks, driving economic growth and prosperity.

Job Summary

We are seeking a skilled Market Research Manager to join our team. As a key member of our research and insights team, you will be responsible for developing research briefs, evaluating proposals, and analyzing market trends to inform business decisions.

Key Responsibilities

  • Develop research briefs, objectives, methodologies, and action standards
  • Evaluate proposals, negotiate with procurement, and present recommendations to clients
  • Prepare approval documents, including Purchase Orders, Contracts, and Statement of Work
  • Monitor project progress, track vendor status, and identify inconsistencies
  • Develop and update status reports on market research projects
  • Design and review questionnaires, moderator's guides, and analysis reports
  • Present findings to clients, providing actionable insights and recommendations
  • Provide country-level trends and consumer insights reports, leveraging internal and external sources
  • Support marketing strategies and teams with consumer insights, brand tracking, and advertising analysis
  • Analyze current research to recommend action plans and value-added services proposals

Requirements

  • 5+ years of relevant work experience with a Bachelor's Degree or 2+ years of experience with an Advanced degree
  • Market research experience, with qualitative and quantitative methodologies
  • Strong analytical skills, with ability to create analysis and data breakdowns in market research tools
  • Strategic thinking, with ability to generate insights and recommend action plans
  • Commercial approach, with ability to build value-added propositions for clients
  • Robust project management experience and strong process orientation
  • Fluent in Spanish and English
  • Excellent knowledge of PowerPoint, Excel, and Word
  • Storytelling skills, with ability to create engaging reports and analysis
  • Ability to handle multiple projects simultaneously
  • Good communication and teamwork skills

Additional Information

Visa is an equal employment opportunity employer, committed to diversity and inclusion. We consider qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.