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Ecommerce Specialist
hace 2 meses
Tinuiti is a leading performance marketing firm that specializes in Streaming TV, Google, Meta, and Amazon. With a strong presence in the digital media landscape, we manage almost $4 billion in digital media and have over 1,200 employees. Our team is dedicated to helping clients grow their businesses through strategic channel expertise and innovative solutions.
Job SummaryWe are seeking a highly skilled Ecommerce Specialist to join our team. As a key member of our Shoppable Programs team, you will be responsible for managing the performance of Shopping engines, such as Google Shopping and Microsoft Product Ads. You will also support other media channels with feed-driven strategy to provide a holistic approach to our Shoppable programs.
Key Responsibilities- Manage campaign and bid performance of Shopping engines, including Google Shopping and Microsoft Product Ads
- Support other media channels with feed-driven strategy to provide a holistic approach to our Shoppable programs
- Create, manipulate, and manage product feeds used for Shoppable programs
- Audit product feeds and provide recommendations for improvement
- Report and optimize Shopping engine performance for clients
- Analyze data to identify trends and implement optimizations on a recurring basis
- Mentor junior team members on client relationship building and campaign management
- 3+ years of experience managing performance of Shoppable programs or other digital marketing channels
- Proactivity, attention to detail, and ability to work with external teams
- Strong understanding of ecommerce and digital marketing principles
- Advanced Microsoft Excel skills
- 2+ years of experience working with product feeds
- Experience handling large product feeds (over 100k SKUs)
- Experience with third-party feed platforms like Feedonomics
- Experience with bid management platforms like SA360 & Kenshoo/Skai
- Working knowledge of Google Merchant Center
- Proficient in Powerpoint / Google Slides
We offer a dynamic and supportive work environment, opportunities for professional growth and development, and a competitive compensation package. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.