Social Media Manager
hace 5 días
The Social Media Brand Manager is responsible for overseeing and managing social media accounts across multiple platforms (YouTube, LinkedIn, Instagram, Facebook, etc.). This role involves creating and maintaining a strategic content calendar, designing engaging visual and video content, and ensuring that all social media efforts align with the brand’s voice and objectives.
**Key Responsibilities**:
- Manage and grow social media presence on platforms such as YouTube, LinkedIn, Instagram, Facebook, and others.
- Develop and maintain a content schedule, specifying what, when, and where to post.
- Design and create compelling images, videos, and other multimedia content to drive engagement and brand awareness.
- Collaborate with content creators, videographers, and graphic designers to produce high-quality visuals.
- Analyze and report on the performance of social media content, making adjustments to strategies based on key metrics (engagement, reach, follower growth).
- Stay updated on the latest trends and best practices in social media, leveraging them to optimize performance.
- Respond to comments, messages, and user interactions across platforms to foster a positive community experience.
- Coordinate social media campaigns to align with broader marketing efforts.
- Monitor competitors’ social media activities and industry trends to stay ahead in the digital space.
- Use tools such as Hootsuite, Buffer, or Sprout Social to schedule posts and ensure consistent presence across platforms.
- Ensure all social media content is aligned with the brand’s voice, mission, and values.
**Required Skills and Qualifications**:
- Proven experience managing social media accounts, preferably across multiple platforms.
- Strong content creation skills, with experience in graphic design and video editing.
- Proficiency with design tools (e.g., Adobe Creative Suite, Canva) and video editing software (e.g., Adobe Premiere, Final Cut Pro).
- Experience with social media scheduling tools and analytics platforms.
- Excellent communication skills and attention to detail.
- Strong understanding of social media trends, algorithms, and audience engagement tactics.
- Ability to create visually appealing and brand-consistent content.
- Strong time management skills, with the ability to handle multiple projects simultaneously.
**Preferred Qualifications**:
- Experience running paid social media advertising campaigns.
- Knowledge of SEO and content marketing strategies.
- Certification in digital marketing, social media management, or a related field.
**Job Types**: Full-time, Part-time
Pay: $70.00 - $120.00 per hour
Application Question(s):
- Please send your portfolio or past works to proceed to the interview process.
Work Location: Remote
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