Growth Product Manager
hace 3 días
Platzi is the largest technology school in the Hispanic world with over 5 million students and 4,000 companies trusting us to deliver effective online education. Our mission is to make Latin America a technology superpower. We do it by training companies and individuals in areas such as AI, Cybersecurity, English, Programming and Leadership.
As an industry leader, our presence is highlighted by our massive and fanatic community, extensive press coverage and a daily stream of success stories from students. We operate mostly remote, with key offices in Bogotá, Medellín and Mexico City.
SummaryWe're looking for a Growth Product Manager to own Retention Revenue and the Free → Paid conversion funnel end-to-end. You'll run product-led growth experiments across activation, conversion, retention, and referrals—turning insights into shipped improvements and shipped improvements into measurable growth.
Requirements
DescriptionWhat You'll Own
- Retention Revenue
- The Free → Paid conversion funnel, end-to-end
- Growth experiments across:
- Activation & onboarding
- Conversion & monetization
- Retention & engagement loops
- Referrals and lifecycle-driven growth
- Clear hypotheses, fast execution, and rigorous measurement
- Close collaboration with Product, Engineering, Design, Data, Marketing, and Lifecycle teams to ensure growth improvements are product-led, not campaign-led
How You'll Drive Impact (Day-to-Day)
You will be directly responsible for:
- Identifying and prioritizing drop-offs across the Free → Paid journey using behavioral and cohort data
- Defining product hypotheses and solutions to address those drop-offs, grounded in user insight and business impact
- Writing clear user stories and requirements, and aligning execution with Design and Engineering teams
- Measuring impact post-launch, evaluating results against predefined success metrics, and iterating based on learnings
This role is about turning insights into shipped product improvements — and shipped improvements into measurable growth.
QualificationsRequired
- 5+ years of experience in Product Management, with strong Growth or Lifecycle exposure
- Proven experience running experiments that moved core business metrics
- Strong analytical mindset and comfort working with data
- Deep understanding of growth funnels, A/B testing, and experimentation frameworks
- Ability to operate autonomously in a fast-paced, high-ownership environment
Nice to Have
- SQL and/or strong analytics tool proficiency (Amplitude, Mixpanel, GA)
- Hands-on experience with experimentation platforms
- Experience in EdTech, subscriptions, or marketplaces
- Experience with freemium or community-driven products
Benefits
HardwareWith Platzi's help, you will have 100% of the necessary work tools such as a laptop, smartphone, desk, ergonomic chair, monitor, and other accessories.
BooksWe provide you with all the books you need to grow professionally on Kindle, and we give you the Kindle too .
Maternity/Paternity LeaveAt Platzi, we believe in gender equity and the importance of parents in the upbringing and care of their children. We make this a reality for new mothers and fathers through extended maternity and paternity leave.
Option PoolAll members of the Platzi Team have the opportunity to own a part of Platzi and have company shares.
VacationYou have 15 days of vacation per year regardless of the country you are in, starting from the moment you join the team.
Online TherapyWe care about your emotional health by covering the first four online therapy sessions with specialized companies.
Team SyncsAlthough we are in different parts of the world, Platzi teams meet in person during the year to exchange ideas, build, and strengthen bonds.
Villa PlatziEvery year, the entire team gathers somewhere in the world for a week to meet face-to-face, get to know each other, have interesting discussions, and plan ambitious projects.
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