Product Manager

Company Description
Do you want beneficial technologies being shaped by your ideas? Whether in the areas of mobility solutions, consumer goods, industrial technology or energy and building technology - with us, you will have the chance to improve quality of life all across the globe. Welcome to Bosch.

Job Description
As a
Product Manager – Rotating Machines (Starters, Alternators, HVAC)
, you will be the driving force behind the creation, management, and optimization of content for the RM portfolio. You will transform complex technical data into engaging, market-ready content tailored for different sales channels, ensuring Bosch products are presented with clarity, consistency, and impact.

You will also play a key role in shaping the product portfolio strategy - identifying opportunities, managing the product lifecycle, and ensuring our offering remains competitive and aligned with market needs.

Content Development & Strategy

• Create high-quality, channel-specific content for the RM product line, including product descriptions, key features, benefits, and technical attributes optimized for digital and e-commerce platforms.
• Partner with Trade Marketing and Sales to develop compelling storytelling and product positioning aligned with brand standards and customer segments.
• Maintain consistency of product information across all customer touchpoints (catalogs, online platforms, packaging, and marketing materials).
• Use analytics and customer insights to refine content effectiveness and enhance user experience (UX).

Market & User Insights

• Conduct market and competitor analyses to identify emerging trends and customer preferences.
• Translate insights into content strategies and product positioning to reinforce Bosch's leadership in the Brakes segment.

Portfolio Management

• Proactively manage a portfolio of brake components through the complete product lifecycle — introduction, growth, maturity, and phase-out — ensuring alignment with profitability and strategic goals.
• Identify portfolio gaps and drive new product introductions by leveraging market analysis, competitive benchmarking, and customer feedback.
• Ensure all product information and content accurately reflect specifications, compliance, and regional requirements.

Cross-Functional Collaboration

• Collaborate closely with Sales, Trade Marketing, Purchasing, Engineering, Logistics, Plants, and Quality teams to synchronize product content, launches, and lifecycle updates.
• Support internal and external training by providing clear, structured content that communicates product differentiation and technical advantages.

Qualifications
EXPERIENCE & BACKGROUND:

• Bachelors in Marketing, related business and/or technical degree required
• 3-5 years of experience in a product management role in the automotive aftermarket industry, OEM or similar field.
• Practical / hands-on understanding of automotive technology, ideally with exposure to rotating machines and vehicle components
• Proven experience in content creation, including development of product data, marketing copy, and digital assets for online and offline sales channels
• Proficient knowledge of standard software (especially MS Excel, MS PowerPoint)
• SAP knowledge, MS Project
• Proficient oral and written communication in English

DESIRED COMPETENCIES:

• Initiative and determination, taking ownership of and accomplishing objectives with a strong personal drive
• Strong Entrepreneurial Mindset
• High Level of Social Competence - Team player, ability to effectively work in cross-functional teams

Additional Information
Ability and willingness to travel domestically & internationally (10%)