gerente marketing data analytics

hace 1 semana

Ciudad de México, Ciudad de México Gentera A tiempo completo

Objetivo:

Responsable de ayudar al equipo a interpretar los resultados, derivar insights y comunicar los hallazgos a un amplio conjunto de incumbentes del negocio, así como identificar potenciales áreas de enfoque para probar a lo largo del embudo de adquisición de clientes (ej., páginas de inicio, formularios de aplicación). Así como la implementación de códigos, algoritmos, UTM's y pixeles para la medición adecuada. Esta posición requiere una fuerte experiencia en Google Analytics, revisando e interpretando datos de Marketing Digital.

Experiencia y conocimientos en:

1. Experiencia en análisis de datos de Marketing Digital

2. Fuerte experiencia analizando datos con Google Analytics

3. Experiencia avanzada en taggeo y pixeles

4. Experiencia en gestión de equipos

Deseable:

1. Experiencia con Adobe Analytics

2. Experiencia en sector bancario

3. Experiencia gestionando agencias de Marketing y presupuestos

Años de experiencia: 4-5 años en un rol similar (Análisis de datos de Marketing Digital)

Modalidad:  Esquema híbrido, con sede en la CDMX, Benito Juarez. (1-2 días a la semana presencial)

Beneficios:

  • Seguro de Gastos Médicos Mayores Familiar
  • Seguro de Vida
  • Fondo de Ahorro
  • Caja de Ahorro
  • Vales de Despensa
  • Prima vacacional, aguinaldo y vacaciones
  • Bono por utilidades
  • Bono por desempeño
  • Entre otros beneficios adicionales

*Para postularte favor de poner tu información completa en mayúsculas*

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