gerente marketing data analytics
hace 1 semana
Objetivo:
Responsable de ayudar al equipo a interpretar los resultados, derivar insights y comunicar los hallazgos a un amplio conjunto de incumbentes del negocio, así como identificar potenciales áreas de enfoque para probar a lo largo del embudo de adquisición de clientes (ej., páginas de inicio, formularios de aplicación). Así como la implementación de códigos, algoritmos, UTM's y pixeles para la medición adecuada. Esta posición requiere una fuerte experiencia en Google Analytics, revisando e interpretando datos de Marketing Digital.
Experiencia y conocimientos en:
1. Experiencia en análisis de datos de Marketing Digital
2. Fuerte experiencia analizando datos con Google Analytics
3. Experiencia avanzada en taggeo y pixeles
4. Experiencia en gestión de equipos
Deseable:
1. Experiencia con Adobe Analytics
2. Experiencia en sector bancario
3. Experiencia gestionando agencias de Marketing y presupuestos
Años de experiencia: 4-5 años en un rol similar (Análisis de datos de Marketing Digital)
Modalidad: Esquema híbrido, con sede en la CDMX, Benito Juarez. (1-2 días a la semana presencial)
Beneficios:
- Seguro de Gastos Médicos Mayores Familiar
- Seguro de Vida
- Fondo de Ahorro
- Caja de Ahorro
- Vales de Despensa
- Prima vacacional, aguinaldo y vacaciones
- Bono por utilidades
- Bono por desempeño
- Entre otros beneficios adicionales
*Para postularte favor de poner tu información completa en mayúsculas*
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