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Marketing Manager

hace 2 semanas

Supermanzana, México CELLULAR HOPE INSTITUTE A tiempo completo

he International Society for Stem Cell Applications (ISSCA) is a global organization at the forefront of regenerative medicine. We provide education, training, and certification programs for physicians and healthcare professionals, fostering innovation and collaboration worldwide. Based in Cancún, Mexico, ISSCA’s dynamic team is dedicated to advancing healthcare through cutting-edge therapies and practices.

**Position Overview**:
**Key Responsibilities**:

- **Strategic Marketing & Planning**:

- Develop, execute, and oversee comprehensive marketing plans to achieve organizational goals.
- Identify and segment target audiences for ISSCA’s programs and initiatives.
- Manage the marketing budget to ensure cost-efficient campaign execution.
- **Digital Marketing & Content Management**:

- Optimize digital marketing campaigns for SEO/SEM to increase website traffic and lead generation.
- Create engaging content such as blogs, newsletters, videos, and press releases.
- **Event Marketing**:

- Plan and execute promotional campaigns for ISSCA’s global training programs and conferences.
- Develop event marketing materials, including brochures, advertisements, and web pages.
- Collaborate with event organizers and vendors to ensure successful campaigns.
- **Membership Growth & Engagement**:

- Design and implement strategies to grow ISSCA’s membership base.
- Foster member engagement through newsletters, webinars, and interactive content.
- Build relationships with healthcare professionals, partners, and stakeholders.
- **Brand Management**:

- Ensure consistent and professional branding across all marketing channels.
- Position ISSCA as a leader in regenerative medicine education and innovation.
- Monitor industry trends to identify new opportunities for brand growth.
- **Performance Analysis**:

- Track and analyze the performance of marketing campaigns using analytics tools.
- Report on KPIs and ROI to assess effectiveness and guide future strategies.
- **Collaboration & Leadership**:

- Work closely with the executive team to align marketing objectives with ISSCA’s vision.
- Collaborate with designers, writers, and videographers to produce high-quality materials.

**Qualifications**:

- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 5+ years of experience in marketing, preferably in the healthcare or education sector.
- Strong digital marketing skills, including proficiency in Google Ads, SEO/SEM, and social media platforms.
- Proven track record in content creation, campaign management, and lead generation.
- Experience promoting events, training programs, or certifications is highly desirable.
- Excellent communication and organizational skills.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Familiarity with analytics tools such as Google Analytics and marketing platforms like HubSpot or MailChimp.

**Key Skills**:

- Strategic Marketing and Planning
- Digital Marketing Expertise
- Content Creation and Management
- Event Promotion
- Data Analysis and Reporting
- Excellent Communication Skills
- Team Collaboration

**Benefits**:

- Competitive salary between $2,500 and $3,000 USD per month.
- Opportunity to work in a global, innovative environment in the regenerative medicine field.
- Professional development and growth opportunities.
- Based in the beautiful city of Cancún, Mexico, with an inspiring and dynamic work environment.

Pay: $25,000.00 - $30,000.00 per month

**Education**:

- Bachelor's (required)

**Experience**:

- meta ads and google ads: 5 years (required)

**Language**:

- english (required)

Work Location: In person