Corporate Communications Sr. Content Creator

Overview:
**We Are PepsiCo**

Join PepsiCo and Dare for Better We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place.

Being part of PepsiCo means being part of one of the largest food and beverage companies in the world, with our iconic brands consumed more than a billion times a day in more than 200 countries.

Our product portfolio, which includes 22 of the world's most iconic brands, such as Sabritas, Gamesa, Quaker, Pepsi, Gatorade and Sonrics, has been a part of Mexican homes for more than 116 years.

A career at PepsiCo means working in a culture where all people are welcome. Here, you can dare to be you. No matter who you are, where you're from, or who you love, you can always influence the people around you and make a positive impact in the world.

Know more: PepsiCoJobs
Join PepsiCo, dare for better.

**Responsibilities**:
**The Opportunity**:
The Corporate Communications Content Creator with a focus on social media will be responsible for conceiving, developing, and executing compelling content for Corporate campaigns across various social media platforms.

We’re looking for a storyteller who will partner with the Creative Director and the video expert to bring ideas to life in new and inspiring ways.

**Your Impact**:
As a Corporate Communications Sr. Content Creator Analyst your responsibilities would consist of
- Develop engaging and relevant content for corporate campaigns across social media platforms such as Instagram, Facebook, Twitter, LinkedIn, and emerging platforms.
- Collaborate with other team members and the business team to conceptualize and execute creative campaigns that align with the Corporate objectives and resonate with the target audience.
- Utilize multimedia tools to create visually appealing content including images, videos, infographics, and animations that convey brand messaging effectively.
- Implement strategies for maximizing reach, engagement, and conversion through effective use of hashtags, keywords, and platform-specific features.
- Have in-depth understanding of social media trends, algorithms, and best practices.
- Sense of collaboration, aptitude to learn new things and urgency to get things done.
- Detail-oriented, with an ability to prioritize and stay organized while responding to last-minute requests and adapting to changes in business trends.

Qualifications:
**Who Are We Looking For?**
- Bachelor’s degree in a directly related field (communication, advertising, marketing, etc.)
- 3+ years experience in agency, in-house agencies or social media platforms
- Language proficiency both in English and Spanish is a must for this role (FLUENT ENGLISH COMMUNICATION SKILLS ARE REQUIRED.
- Creative Proficiency: Demonstrated ability to ideate and produce engaging content across various social media platforms.
- Social Media Expertise: In-depth understanding of social media trends, algorithms, and best practices, with hands-on experience in managing corporate social media accounts.
- Multimedia Skills: Proficiency in graphic design, video editing, and other multimedia tools such as Adobe Creative Suite.
- Copywriting: Strong writing skills with the ability to craft compelling and concise copy tailored to different social media platforms and target audiences.

What can you expect from us:

- Opportunities to learn and develop every day through a wide range of programs.
- Internal digital platforms that promote self-learning.
- Development programs according to Leadership skills.
- Specialized training according to the role.
- Learning experiences with internal and external providers.
- We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
- Financial wellness programs that will help you reach your goals in all stages of life.
- A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.
- And because your family is also important to us, they can also enjoy benefits such as our Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others.

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a work force and innovation for the organization.