Copywriter / Content Writer - Senior

hace 2 semanas


Monterrey, México Forever Floral A tiempo completo

Sola Wood Flowers is looking for a senior content writer to join our team.

We are flexible around experience level, and comfortable hiring someone with between 2 to 6 years of work experience. Experience in/around DTC & eCommerce is preferred.

**Who are we?**

At Sola Wood Flowers, we are transforming what artificial flowers can be by providing better flowers for less with our affordable eco-friendly wooden flowers and currently serve over 6% of American weddings annually.

We’re working towards building a modernized $100mm+ vertically-integrated platform selling through direct-to-consumer, owned retail and traditional wholesale channels.

Sola Wood Flowers has grown to ~100 people in less than 4 years and is looking to continue our rapid-growth with the right senior content writer.

Our founders have successfully started, bought and sold consumer brands in the past, and are looking to do it again with Sola Wood

**What is our culture like & who is a good fit?**

Culture-fit is our #1 factor when hiring

We have a genuine will-to-win. No work is beneath us if it moves us towards our goals.

We utilize creativity to do more with less - and quickly.

We use data to make decisions. The only “arguments” we get in are about how we should be collecting data, and how we should be analyzing it.

We love learning - every problem is an opportunity to grow.

If you want a stress-free corporate 9-5 job, this isn't it.

**If you want to**:
Shape a fast-growing company - and scale it to $100mm+.

Drive results with a group of passionate, smart & hardworking fun people.

Work in an environment _without _politics, busy work, or corporate chicanery.

Participate meaningfully in our growth with an excellent compensation package that is clearly defined via our compensation philosophy.

Then you have come to the right place.

**Key Objectives**:

- Write content to be used across our website & direct to consumer marketing channels.
- Able to conduct research, and contribute to our understanding of customer needs.
- Ad-hoc projects to clean up and improve copy.

**Requirements**:

- Excellent written & verbal English.
- Understanding of copywriting principles.
- You know how to optimize content for SEO. We are happy to help train you in this
- This is a hybrid role. You’ll predominantly be working from home, but need to be within driving distance of our facility Monterrey, NL, MX.
- Conduct basic analysis using Google Analytics, Facebook ads dashboards, etc to see if our content is converting. We are happy to help train you in this, but you should be excited to learn
- Are able to provide references as requested. We do not want to waste your time or ours with a potential mishire. Our interview process is detailed & thorough.
- No issue working 50+ hours routinely. You wouldn’t know what to do with your free time if you were working less.
- Excellent cultural fit as per our values above.

**Examples of What You’ll Be Doing**:

- Preparing outlines of landing pages, including copy, for our design team to use.
- Writing longform and short form blog articles, SEO optimized, for our website and offsite partners.
- Analyzing performance across our site and ad channels to see what is working, and what isn’t.
- Conducting and contributing to our customer research process.

**How Our Hiring Works & How We Operate**:

- When hiring, we’ll work with you to define the KPIs you’ll be responsible for and set targets. This removes ambiguity around wondering if you’re doing a good job after you start.
- Initial soft interview, then a long-form live technical interview with the appropriate department. Our average time-to-hire from our first interview is ~8 - 10 days. We pride ourselves on timely responses and updates for applicants.
- We run on EOS/Traction. If you’ve used Scaling Up or something like OKRs, you’ll likely slip into Traction easily If you haven’t used it before, we recommend quickly researching Traction.
- We will walk you through the long-term vision and opportunities that have us excited about this business - and how you fit in.

**How Much Does This Pay?**

We are able to offer between up to $36,000 USD per year. Initial fixed compensation will be determined based on your existing _relevant_ experience. It’s a lot easier for us to start someone at a higher compensation level if they have experience in DTC/eCommerce because they can add value more quickly.

**Salary**: Up to $677,000.00 per year

Ability to commute/relocate:

- Monterrey, N. L.: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- Please link to examples of your work
- Have you produced copy in English before for marketing purposes?
- Are you familiar with the basics of SEO?

**Language**:

- English (required)

Work Location: One location


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