Latam Regional Media Manager

Company Description

At NBCUniversal, we believe in the talent of our people. It’s our passion and commitment to excellence that drives NBCU’s vast portfolio of brands to succeed. From broadcast and cable networks, news and sports platforms, to film, world-renowned theme parks and a diverse suite of digital properties, we take pride in all that we do and all that we represent. It’s what makes us uniquely NBCU. Here you can create the extraordinary. Join us.

**Job Description**:
**KEY RESPONSIBILITIES**:

- Lead Pan-LATAM media campaigns integrating the international/regional strategy to planning and executions, with a high focus on the digital ecosystem. Adaptation to the changing media landscape, recommending new media partners and media optimizations for Pan-LATAM and International Media campaigns.
- Work with markets to drive best-in-class campaigns, promoting innovation, experimentation, and use of cutting-edge technologies.
- Negotiate & Manage budgets for Digital campaigns alongside the Region. Working with local territories to implement pan-LATAM campaigns, ensuring timely delivery of localized assets.
- Supervision and coordination of creative assets localization required for media campaigns, social media, trailers, posting calendars, scripts, and content strategy.
- Supervise the regional media agency's planning, operation, and administrative processes.
- Review and approve local LATAM market media plans and budgets for films. Evaluating the media mix, timings, identifying critical media stunts, and communicating them to Home Office and Regional Markets.
- Work closely with the Head Office Team giving input of the regional needs & strategies ensuring alignment as well as the development of ad hoc materials for the region. Key LATAM point of contact for all regional general recommendations and media inquiries.
- Work closely with the Data team on building insight-driven analytics. Develop post-campaign regional analysis to obtain learnings and improve results across LATAM markets: best practices and case studies.
- Responsible for tracking the campaign implementations across territories and ensuring that the media efforts positively impact the awareness and intention of each title. Make real-time media recommendations according to the tracking thermometer/data signals.

**Qualifications**:
**QUALIFICATIONS/ REQUIREMENTS**
- Deep understanding of media strategies & planning for branding and performance objectives.
- Deep knowledge of the leading regional media players, programmatic (DV360), social media, and technical tools for brand safety and conversion measuring.
- Experience working within media or entertainment industry either client or agency side. International experience would be a bonus.
- Data strategy and analysis. Experience needed in understanding effective targeting strategies as well as analysing large volumes of data to produce insights for optimisation and learning.

**SKILLS & CHARACTERISTICS**
- Concise and effective communicator - effective at dealing with different cultures and Spanish, Portuguese and English language markets.
- Problem solver
- Organized
- Analytical
- Creative
- Solid leadership skills that should be comfortable leading the territories
- Outstanding attention to detail
- Entrepreneurial spirit to help shape our digital media strategy and vision
- Intellectual curiosity
- A team player and collaborator

Additional Information

NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.