Marketing Automation Training

hace 7 días

Insurgentes, México Novartis A tiempo completo

**Summary**:
**About the Role**:
**#LI-Hybrid**

**Location**: Mexico City

**Key responsibilities**:

- Design and deliver engaging live and on-demand training sessions for new marketing automation tools, capabilities, and processes
- Create clear, actionable enablement materials—including step-by-step guides, FAQs, and knowledge base articles—focused on journey design and execution
- Maintain and evolve a structured enablement curriculum tailored to various user roles and maturity levels
- Collaborate with Product Owners, Platform SMEs, and CX Planning teams to identify knowledge gaps and learning opportunities
- Establish and manage feedback loops to regularly refine and enhance training content based on user needs and platform evolution
- Monitor adoption metrics and user engagement to continuously improve the enablement strategy and measure impact
- Host office hours and provide ongoing support to ensure confidence and self-sufficiency among users

**Essential requirements**:

- 4+ years in marketing technology enablement, training, or instructional design
- Experience with Salesforce Marketing Cloud, Marketing Cloud Personalization, or similar MarTech platforms
- Familiarity with digital learning tools
- Strong written and verbal communication skills
- Ability to translate technical concepts into user-friendly language
- Experience working in regulated industries like pharma is a plus
- Experience working with foreign markets
- Professional English proficiency

**Preferred Qualifications**
- Bachelor's degree in Marketing, Communications, Learning & Development, or related field
- Instructional Design Certification or Training & Development credentials
- Familiarity with Agile ways of working, Jira, and Confluence

**Commitment to Inclusion**

Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.

Division

US

Business Unit

Innovative Medicines

Location

Mexico

Site

INSURGENTES

Company / Legal Entity

MX06 (FCRS = MX006) Novartis Farmacéutica S.A. de C.V.

Alternative Location 1

Dublin (NOCC), Ireland

Alternative Location 2

Hyderabad (Office), India

Functional Area

Marketing

Job Type

Full time

Employment Type

Regular

Shift Work

No

**Accessibility and accommodation**:
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.

  • Marketing Automation Training

    hace 7 días

    Insurgentes, México Novartis A tiempo completo

    **Summary**:**About the Role**:**#LI-Hybrid****Location**: Mexico City**Key responsibilities**:- Design and deliver engaging live and on-demand training sessions for new marketing automation tools, capabilities, and processes- Create clear, actionable enablement materials—including step-by-step guides, FAQs, and knowledge base articles—focused on journey...

  • Integrated Marketing Automation Strategist

    hace 7 días

    Insurgentes, México Novartis A tiempo completo

    **Summary**:The Integrated Marketing Automation Strategist plays a critical role in designing data-driven, cross-channel customer experiences that align with brand objectives and customer needs. This role bridges marketing strategy, experience planning, and technical execution—translating strategic inputs into actionable, automated use cases across paid,...

  • Integrated Marketing Automation Strategist

    hace 7 días

    Insurgentes, México Novartis A tiempo completo

    **Summary**: The Integrated Marketing Automation Strategist plays a critical role in designing data-driven, cross-channel customer experiences that align with brand objectives and customer needs. This role bridges marketing strategy, experience planning, and technical execution—translating strategic inputs into actionable, automated use cases across paid,...

  • Sales Training Manager

    hace 2 semanas

    Insurgentes, México AstraZeneca A tiempo completo

    **Key responsibilities**: - **Strategy and instructional design**: interpret sales force performance indicators and translate them into agile, executable training strategies; deliver instructional design across multiple modalities (_e-learning, job aids, manuals_) and craft adult learning experiences for diverse learning styles. - **End-to-end training...

  • Salesforce Marketing Cloud Engagement Platform Expert

    hace 7 días

    Insurgentes, México Novartis A tiempo completo

    **Summary**:Expert in translating experience designs into scalable, personalized, and automated journeys using Salesforce Marketing Cloud and Personalization tools. This role bridges strategy and execution, enabling real-time, compliant HCP engagement**About the Role**:**#LI-Hybrid****Location**: Mexico City**Key responsibilities**:- Serve as the principal...

  • Marketing Brand/product Manager

    hace 2 semanas

    Insurgentes, México Novartis A tiempo completo

    **Summary**: The Demand Planning & Optimization Manager will be responsible for supporting end-to-end tactical planning & execution processes within Marketing Operations, as well as providing key inputs & management for the TACTPlan product. (TACTPlan is single source of truth web platform facilitating the planning & execution of tactics and scopes across...

  • Salesforce Marketing Cloud Engagement Platform Expert

    hace 7 días

    Insurgentes, México Novartis A tiempo completo

    **Summary**: Expert in translating experience designs into scalable, personalized, and automated journeys using Salesforce Marketing Cloud and Personalization tools. This role bridges strategy and execution, enabling real-time, compliant HCP engagement **About the Role**: **#LI-Hybrid** **Location**: Mexico City **Key responsibilities**: - Serve as the...

  • Demand Support Lead

    hace 2 semanas

    Insurgentes, México Novartis A tiempo completo

    **Summary**:The Demand Support Lead will be responsible for supporting Demand Management processes & leading TACTPlan product onshore helpdesk activities. (TACTPlan is single source of truth web platform facilitating the planning & execution of tactics and scopes across the Integrated Marketing Organization). The Demand Support Lead will be responsible for...

  • Data Cloud Platform Expert

    hace 7 días

    Insurgentes, México Novartis A tiempo completo

    **Summary**:Responsible for designing and optimizing the use of Salesforce Data Cloud to enable real-time, data-driven marketing experiences. Ensures unified, compliant, and actionable data fuels E360 use cases, flows and insights.**About the Role**:**#LI-Hybrid****Location**: Mexico CityResponsible for designing and optimizing the use of Salesforce Data...

  • Data Cloud Platform Expert

    hace 7 días

    Insurgentes, México Novartis A tiempo completo

    **Summary**: Responsible for designing and optimizing the use of Salesforce Data Cloud to enable real-time, data-driven marketing experiences. Ensures unified, compliant, and actionable data fuels E360 use cases, flows and insights. **About the Role**: **#LI-Hybrid** **Location**: Mexico City Responsible for designing and optimizing the use of Salesforce...