Influencer & PR Coordinator (Mx)

hace 1 semana

Ciudad de México MaryRuth's A tiempo completo

**Please only submit resumes in English. Thank you** **The Role** **Responsibilities** - Coordinate day-to-day execution of influencer campaigns, including timelines, deliverables, and communication. - Oversee agency and freelancer-managed influencer partnerships and ensure alignment with brand objectives. - Track and analyze influencer campaign performance data (engagement rate, conversions, reach vs. cost) and benchmarks (views, shares, brand mentions),, report insights, and suggest optimizations. - Support the Senior Director in managing brand ambassador relationships and maintaining regular touchpoints. - Contribute to PR initiatives by assisting with press outreach, product gifting, and earned media strategy. - Maintain and update accurate media and influencer lists across platforms and regions. - Collaborate with internal departments (creative, social, legal, etc.) to align influencer/PR messaging and brand storytelling. - Manage incoming product requests and support seeding strategy to maximize brand exposure. - Contribute to quarterly influencer and PR strategic goals. - Other responsibilities as assigned. - Some travel (

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    hace 2 días

    Ciudad de México MaryRuth's A tiempo completo

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