Mktg Sr Coordinator

**Responsibilities**:
Are you looking for a challenging opportunity in an organization with a dynamic, innovative and diverse environment? if so, your future is at PepsiCo.

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes LAY’S ®, DORITOS ®, CHEETOS ®, GATORADE ®, PEPSI ®, QUAKER ® and more. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.

Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people.

Our employees drive our culture. No two days are the same; we are dynamic and full of passionate teams that embrace new ideas through our collaborative spirit. At PepsiCo, we know that our company can only succeed when our associates and the society we serve flourishes. We are committed to fostering a diverse workforce by creating a collaborative, equitable and inclusive space where everyone, regardless of what we look like, where we come from or who we love, has a voice. At PepsiCo we create a Space to be you.

Currently we are looking for our next: Marketing Sr Coordinator
- Obela

Which is the main objective of this role?

Plays a critical role as responsabile of the marketing area for Obela Mexico with the ability to understand business objectives by examining, establishing and influencing new approaches to achieve continuous improvements in brand objectives, innovation, portfolio and support sales team.

What will you be doing?
- Lead and manage the development of the brand, ecommerce, digital strategy as well as plays a key role in the development of the innovation.
- Full responsibility of promotions execution:

- Analysis of category/brand information and KPIS to generate reports and drive conclusions to help decision making (Internal database, Nielsen, ISCAM and Kantaar)
- Responsible of setting and executing AOP analysis to further drive conclusions and strategic plans for brand growth
- Design and coordinate digital strategy with digital team & brand manager in order to provide vision and action plan for equity campaign into our digital customer journey
- Weekly and monthly analysis of sell in and sell our data. Including Microstrategy and Nielsen data bases.

Qualifications:
Who are we looking for?
- 2-3 years of experience in marketing roles
- Basics of marketing knowledge (media plan, consumer insights, branding, product P&L, brand health / sales KPIs, digital marketing, ecoomerce)
- Previous experience executing digital campaigns
- Capacity to analyze at deep level and connect data from different sources to drive actionable decisions
- Highly effective interpersonal skills -negotiator and strong communication to all organizational levels and teams
- Adaptive attitude and response towards change
- Proficiency in English (writing and oral)
- Nielsen, ISCAM, Mycsrostrategy and Kantaar data management

What can you expect from us?
- Competitive compensation
- A flexible work environment that promotes a healthy balance between personal and professional life
- A dynamic and inclusive culture
- A supportive team that will foster your professional growth and development
- Opportunity to work with relevant projects worldwide
- Opportunity to give back to the community with our volunteer programs

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a work force and innovation for the organization.

Thank you so much for your interest in PepsiCo