Social Media Manager
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Social Media & Organic Growth Manager
We’re looking for a creative and results-driven Social Media & Organic Growth Manager to help grow our online presence, create engaging short-form videos, and turn social media traffic into qualified leads.
This is a hands-on role focused on organic growth, video creation/editing, lead generation, and marketing team coordination.
Key Responsibilities
- Develop and execute organic social media growth strategies.
- Create, edit, and publish engaging Reels, TikToks, YouTube Shorts, and other short-form videos.
- Develop content ideas, hooks, scripts, captions, and CTAs.
- Work with the founder to create personality-driven, founder-led content.
- Create and manage lead magnets such as guides, checklists, ebooks, and downloadable resources.
- Build content strategies that turn views and engagement into leads.
- Manage lead-generation campaigns and track results through HubSpot.
- Use HubSpot to manage contacts, forms, workflows, campaigns, and lead tracking.
- Monitor social media and marketing analytics to identify what is working and improve performance.
- Supervise and coordinate marketing team members, assign tasks, review work, and maintain deadlines.
- Research trends and identify opportunities for organic growth.
- Maintain a consistent brand voice across social media platforms.
Requirements
- 2+ years of experience in social media, digital marketing, or organic growth.
- Proven experience growing social media accounts organically.
- Strong experience with short-form video creation and editing.
- Experience with lead generation and lead magnets.
- Hands-on experience with HubSpot and CRM/marketing tools.
- Experience supervising or coordinating marketing personnel.
- Strong understanding of social media analytics and content performance.
- Ability to demonstrate measurable results such as follower growth, video views, engagement, website traffic, or leads generated.
- Strong copywriting skills for hooks, scripts, captions, and CTAs.
- Highly organized, creative, and comfortable working in a hands-on marketing environment.
- Experience with founder-led brands or professional services is a plus.
- Bilingual English/Spanish
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