Director De Marketing Deportivo Y Patrocinios En San Luis Potosí

Our client, a prominent sports franchise in San Luis Potosí, San Luis Potosí , is seeking a strategic and experienced Director de Marketing Deportivo y Patrocinios . This leadership position is responsible for developing and executing comprehensive marketing strategies and securing lucrative sponsorship agreements to drive revenue and enhance brand visibility. The ideal candidate will possess a deep understanding of the sports marketing landscape, a proven ability to build strong relationships with corporate partners, and a passion for sports. You will play a critical role in shaping the commercial future of the franchise and contributing to its sustained success within the competitive market of San Luis Potosí .

• Develop and implement innovative marketing strategies to increase brand awareness, fan engagement, and ticket sales.
• Identify, negotiate, and secure sponsorship deals with local, national, and international corporations.
• Manage and nurture relationships with existing sponsors, ensuring maximum value and satisfaction.
• Oversee the creation of marketing collateral, advertising campaigns, and digital content across various platforms.
• Develop and execute strategies for social media engagement and community outreach.
• Analyze market trends, competitor activities, and fan demographics to inform marketing and sponsorship efforts.
• Collaborate with internal departments (e.g., sales, ticketing, operations) to ensure cohesive brand messaging and revenue generation.
• Manage the marketing and sponsorship budgets effectively, ensuring ROI targets are met.
• Stay abreast of emerging trends in sports marketing, digital media, and sponsorship activation.
• Lead and mentor a team of marketing and sponsorship professionals.

• Minimum of 7 years of progressive experience in sports marketing, sponsorship sales, or brand management, with at least 3 years in a leadership role.
• Proven track record of successfully developing and executing marketing campaigns and securing significant sponsorship agreements.
• Strong understanding of the sports industry and the dynamics of fan engagement.
• Excellent negotiation, communication, and presentation skills.
• Demonstrated ability to build and maintain strong relationships with corporate partners.
• Proficiency in digital marketing tools, social media platforms, and analytics.
• Experience with budget management and financial reporting.
• Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
• Ability to work effectively in a fast-paced, deadline-driven environment.
• Reside in or be willing to relocate to San Luis Potosí, San Luis Potosí , and travel as needed.

• This senior leadership role offers a highly competitive salary, significant performance-based bonuses, and a comprehensive benefits package, including health insurance and retirement plans.
• You will have the opportunity to lead critical commercial functions for a respected sports franchise in San Luis Potosí .
• Our client is committed to employee growth and provides opportunities for professional development and industry networking.
• Be part of a dynamic team driving the success of sports in the region.
• We foster a collaborative and results-oriented work environment.
• Additional benefits include opportunities to attend major sporting events and conferences.