Onsite It Field Engineer — Multi-Client Support
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- Ofertas de Onsite It Field Engineer Multi Clie...
- Desarrollar y ejecutar una estrategia integral de marketing de contenidos alineada con los objetivos de negocio.
- Crear contenido original, atractivo y de alta calidad para diversas plataformas, incluyendo artículos de blog, posts para redes sociales, guiones de video, ebooks, whitepapers y newsletters.
- Investigar temas relevantes y tendencias de la industria para generar ideas de contenido fresco y oportuno.
- Optimizar el contenido para motores de búsqueda (SEO) y asegurar la máxima visibilidad y alcance.
- Gestionar el calendario editorial y asegurar la publicación consistente de contenido.
- Colaborar con diseñadores gráficos y otros creativos para producir materiales visuales atractivos que complementen el contenido escrito.
- Analizar el rendimiento del contenido utilizando herramientas analíticas (Google Analytics, etc.) y ajustar la estrategia según los datos.
- Fomentar la interacción y el engagement de la comunidad en las plataformas de redes sociales y otros canales.
- Mantener un tono de voz y estilo de marca consistentes en todas las comunicaciones.
- Identificar oportunidades para la promoción cruzada y la reutilización de contenido.
- Título universitario en Marketing, Comunicaciones, Periodismo, Literatura o un campo relacionado.
- Experiencia demostrable de al menos 3 años en marketing de contenidos, redacción publicitaria o gestión de redes sociales.
- Excelente dominio del idioma español, con una ortografía y gramática impecables.
- Portafolio sólido que demuestre experiencia en la creación de contenido variado y efectivo.
- Experiencia en SEO y optimización de contenido para motores de búsqueda.
- Dominio de herramientas de análisis web como Google Analytics.
- Habilidades de investigación excepcionales y capacidad para simplificar información compleja.
- Fuerte comprensión de las plataformas de redes sociales y las estrategias de engagement.
- Excelentes habilidades de comunicación, organización y gestión de proyectos.
- Capacidad probada para trabajar de forma autónoma y gestionar eficazmente el tiempo en un entorno remoto.
- Conocimiento de herramientas de gestión de proyectos (Trello, Asana) es un plus.
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