Strategic Culture Insights Lead

Hace 6 horas

distrito federal, México Diageo España SA Jornada completa

Diageo seeks a Lead Cultural Insight to identify emerging trends and translate cultural signals into brand strategy for our Mexico market. You will partner with Marketing and cross-functional teams to shape consumer engagement and innovation.

The role requires 5–8 years in PR/Cultural Insights within FMCG, strong storytelling, and experience managing external partners. You will influence senior leadership and contribute to sustainable growth through cultural intelligence.