Promotor De Tienda

Hace 4 horas

región centro jalisco, jalisco, México Surtidora Departamental Jornada completa

Our client, a rapidly scaling direct-to-consumer (DTC) brand in the fashion industry, is seeking a visionary and experienced Director de Comercio Electrónico y Estrategia Digital to lead their online business operations. This is a fully remote, high-impact leadership role responsible for defining and executing the company's digital commerce strategy, driving online revenue growth, and enhancing customer experience across all digital touchpoints. The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing, data analytics, and online customer acquisition strategies. You will lead a cross-functional team, oversee all aspects of the e-commerce P&L, and spearhead initiatives to optimize website performance, conversion rates, and customer lifetime value. This position demands strategic leadership, analytical rigor, and a proven ability to innovate in the fast-paced digital landscape. Your expertise will be pivotal in solidifying our client's position as a leader in the online fashion market. This role offers the ultimate flexibility to work from anywhere, empowering you to drive digital excellence on a global scale.

About the Role

Our client, a rapidly scaling direct-to-consumer (DTC) brand in the fashion industry, is seeking a visionary and experienced Director de Comercio Electrónico y Estrategia Digital to lead their online business operations. This is a fully remote, high-impact leadership role responsible for defining and executing the company's digital commerce strategy, driving online revenue growth, and enhancing customer experience across all digital touchpoints. The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing, data analytics, and online customer acquisition strategies. You will lead a cross-functional team, oversee all aspects of the e-commerce P&L, and spearhead initiatives to optimize website performance, conversion rates, and customer lifetime value. This position demands strategic leadership, analytical rigor, and a proven ability to innovate in the fast-paced digital landscape. Your expertise will be pivotal in solidifying our client's position as a leader in the online fashion market. This role offers the ultimate flexibility to work from anywhere, empowering you to drive digital excellence on a global scale.

Key Responsibilities
  • Develop and execute a comprehensive e-commerce strategy to achieve aggressive revenue and growth targets.
  • Oversee all aspects of the e-commerce platform, including website management, merchandising, and user experience (UX).
  • Lead and mentor the digital marketing, e-commerce operations, and analytics teams.
  • Drive online customer acquisition through various digital channels, including SEO, SEM, social media, and affiliate marketing.
  • Develop and implement strategies to maximize customer lifetime value (CLTV) and loyalty.
  • Manage the e-commerce P&L, including budgeting, forecasting, and performance analysis.
  • Analyze market trends, competitive landscape, and customer data to identify new opportunities and optimize performance.
  • Collaborate with product development, marketing, and operations teams to ensure seamless execution of digital initiatives.
  • Oversee A/B testing and other optimization efforts to improve website conversion rates and AOV.
  • Stay at the forefront of digital commerce innovation and emerging technologies.
Requirements
  • Minimum of 10 years of experience in e-commerce leadership roles, with a significant focus on strategy and P&L management.
  • Proven track record of driving substantial online revenue growth for DTC brands, preferably in fashion or lifestyle.
  • Deep expertise in e-commerce platforms, digital marketing channels, analytics, and CRM systems.
  • Strong understanding of UX/UI principles and website optimization techniques.
  • Exceptional leadership, strategic thinking, analytical, and problem-solving skills.
  • Demonstrated ability to manage complex projects and cross-functional teams in a remote environment.
  • Bachelor's degree in Business, Marketing, or a related field; MBA or Master's degree preferred.
  • Excellent communication and presentation skills, with the ability to influence stakeholders at all levels.
Benefits

Our client offers a highly competitive executive compensation package, including a substantial base salary, significant performance-based bonuses, and potential equity. This fully remote leadership position provides unparalleled flexibility and autonomy. Comprehensive executive health, dental, and vision insurance benefits are provided, along with life insurance and a