On Trade Executive

hace 5 meses


León, México Diageo A tiempo completo

Description

:

Diageo México es uno de los mercados con mayor potencial de Latinoamérica. El On trade es el canal ideal para reclutar, premiunizar y aumentar los niveles de penetración

Purpose of Role:

• Ejecutar plataformas de manera impecable. Entender la relevancia de cuidar los detalles al momento de impactar al consumidor

• Entender las necesidades de nuestros clientes (Insights), saber qué es lo que más afecta sus resultados y como Diageo puede ayudarlos a crecer de manera sostenible en el tiempo • Adaptar plataformas de marca al cliente. Encontrar soluciones para que la marca no deje de estar presente en el centro de consumo.

• Niveles de Oratorio medios para poder capacitar a meseros, tener conversaciones de negocio con los clientes y tener la posibilidad de vender proyectos de manera interna.

• Análisis de mercado (Iscam), entendimiento de tendencias y como nuestros planes pueden impactar el mercado.

• Rápida adaptación a las maneras de vender de Diageo . Visita estructurada, venta persuasiva, etc.

• Apertura al uso de tecnología. Entendiendo que los controles garantizan que hacemos negocios de manera correcta (Compliance)

• Vocación de servicio, trabajo y disciplina que generen credibilidad ante el cliente . En el On Trade esto hace la diferencia.

• Explotar oportunidades en los CDC que no pertenecen a la cartera de clientes actuales (Reclutamiento)

• Responsable de administrar correctamente los recursos asignados.

• Ética para cumplir con nuestros códigos de mercadeo y conducta. Claro conciencia de la relevancia de consumo responsable (Siendo ejemplo de su cumplimiento)

Top 3-5 Accountabilities:

• Administrar, controlar y optimizar el presupuesto comercial de cada una de las marcas.

• Entender la estrategia de nuestras marcas y ejecutarla en los CDC con excelencia de manera consistente

• Crear Valor para Diageo, el cliente y el consumidor

Qualifications and Experience Required:

• Estudios: Carrera Universitaria terminada

• Inglés: 60%

• Computación: manejo avanzado de Office (Excel, Power Point)

Worker Type :

Regular

Primary Location:

Mexico City

Additional Locations :

Job Posting Start Date :

2024-07-15

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