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Senior E-commerce Email Strategist
hace 5 días
Job Title: Senior Email Strategist - Latam
Location: Remote (PST Timezone)
Work Schedule: Monday - Friday, 9AM to 5PM PST
Job Description:
We are looking for an exceptional strategic and analytical thinker with a knack for creative ideas. A person who cares deeply about their clients, the company's success, and their peers. We're looking for exceptional, not good. This role offers a significant opportunity to make your mark in our journey towards becoming an 8-figure agency.
Responsibilities:
- Client Relationship Management: Serve as the primary point of contact for key accounts, ensuring client needs are addressed and fostering lasting relationships.
- Team Coordination: Ensure timely and top-quality deliverables by coordinating and overseeing team efforts.
- Strategy Development: Formulate and implement cutting-edge email marketing strategies tailored to each client.
- Performance Analysis: Regularly assess email performance, set benchmarks, and advocate for ongoing optimization based on data-driven insights.
- Creative Collaboration: Guide designers and copywriters in crafting compelling email copy and visuals that align with campaign objectives.
- Channel Management: Oversee all aspects of the email marketing channel, ensuring a seamless operation from start to finish.
- Testing and Optimization: Execute A/B tests and strategically segment audiences and devise targeted campaigns for specific segments.
You'll be achieving:
- Collaboratively handle 10-15 clients within a pod structure.
- Maintain a client churn rate of less than 5% per quarter.
- Ensure clients receive a minimum of 5x ROI on their investment.
- Achieve consistently high-performance metrics across all accounts, campaigns, and email flows.
- Benchmarks of 60%+ open rates, 2%+ click rates, and high deliverability across all
accounts. - 100% on-time project delivery with a maximum of 1 internal and 1 client revision rounds.
Through these activities:
- Serve as the primary point of contact for key accounts, ensuring client needs are addressed and lasting relationships are fostered.
- Manage the lifecycle of client email campaigns, from idea to execution.
- Create and implement cutting-edge email marketing strategies tailored to a client's brand.
Experience needed:
- Experience in email marketing in tools such as Klaviyo, Marketo, MailChimp, and Bronto
- 2-5 years of proven experience in email marketing
- Able to balance client work in a fast-paced environment
- A perfectionist with an eye for detail
- Well-versed in email best practices, optimization strategies, and CAN-SPAM
- Must excel in communicating and collaborating across various teams
- Not afraid to share your opinion
- Quick to act. Makes things happen
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