Senior SEO Manager

**Senior SEO Manager****Overview**We're looking for a Senior SEO Manager. Headquartered in Los Angeles, California,Right Balance provides top-tier technology talent for innovative companies in the US.We’re in the top 50 companies to watch in LA.**Engagement Details**We're a USA-based company producing video solutions with the mission to advancescientific research and education. Our institutional clients comprise over 1,000universities, colleges, and biopharma companies, including such leaders as Harvard,MIT, Yale, and Stanford. As a rapidly growing company, with offices in the USA, UK,Australia, and India servicing clients in over 60 countries, we are seeking talentedindividuals to join our company.You'll have a tremendous impact on the bottom line of the business. A lot of ourtraffic is organic, and our SEO needs to be spot-on. You'll oversee all aspects of SEOfor all of our products and domains. As the Sr. SEO Manager, you'll work across allteams to develop and implement strategies to improve online visibility, rankings,conversions, and ROI by optimizing our content and website structure. We're anestablished company and have been in the market for 17+ years. Now, we need you totake it to the next level.**What you'll do**:- Develop a holistic SEO strategy that grows organic search traffic andconversions and aligns with the overall company goals and priorities; executethe roadmap; and track performance.- Proactively test, analyze, and make changes to product domains to ensurethey are optimized for search engines and rank higher in the search results onmajor search engines (e.g., Google, Google Scholar, Bing).- Conduct regular website audits to identify areas for improvement andimplement necessary changes.- Contribute SEO expertise to the overall website strategy and collaborate withother departments within the company, such as Marketing, Sales, BusinessDevelopment, Technology, and Product, to ensure content and overallInformation Architecture drive relevant traffic by meeting search intent.- Collaborate with the Engineering team to implement SEO-friendly technicalchanges (e.g., optimize for Web Vitals, add appropriate schema).- Define, tune, execute, and capitalize on content gaps with our competitors,content growth, and content optimization opportunities.- Keep ahead of the newest SEO strategies, techniques, and best practices toimprove our SEO strategies continuously.- Discover link opportunities through competitive backlink research via toolssuch as Majestic SEO, Ahrefs, Open Site Explorer, and SEM Rush.- Monitor and report key performance indicators such as indexing, rankings,backlinks, and SERP click-through rates.**What’s in it for you?**1. Learn and evolve your skills using the latest and greatest technology tools in arapidly growing company.2. Learn from the best people around you. We constantly challenge the statusquo and invent new ways of building a great product.3. 100% remote. Work anywhere, whether it is remotely in the comfort of yourhome, in a shared co-working space, in an RV on the beach, or while being anomad in another country.4. Work on challenging problems, innovate, and positively impact many people'slives while having fun doing it.**Required Qualifications**1. Upper-intermediate to fluent speaking and writing English. Able to have areal-time conversation.2. 8+ years of full-time hands-on SEO experience.3. 3+ years of full-time hands-on SEO Manager/Lead experience.4. High level of attention to detail and extreme focus on quality of results(essential).5. Strong SEO knowledge and the ability to translate complex topics for anon-technical audience.6. Experience analyzing data, finding insights, and presenting findings to internaland/or external stakeholders, including at the executive level.7. Strong analytical skills with the ability to drive meaningful actions from largedata sets.8. Experience with SEO and website analytics tools (e.g. Google Analytics,SEMRush, Ahrefs, Google Search Console, Lighthouse, Pagespeed Insight, etc.).9. Demonstrated ability to keep current with trends and technologicaladvancements in SEO, UI/UX, Google algorithm updates, etc.10. Ability to manage time and organize projects; works well under pressure andcan meet strict deadlines.11. Experience interacting with customers, senior executives, and business leaders.12. Ability to manage multiple projects simultaneously and follow through toensure timely completion.13. Excellent written and verbal communication skills, with the ability to consult onprojects and present information effectively.14. Knowledge of conversion optimization principles and techniques.Nice to Haves1. Experience with Ed-Tech, Journal, and Research market-specific searchengines such as Google Scholar, Google Books, Web of Science, Scopus,Paperpile, etc.2. Previous experience with SEM and