Marketing Researcher

hace 3 semanas


México NDA A tiempo completo

We are an international product IT company that has been dynamically developing in the market for over 8 years. If you are looking for interesting challenges that will help you identify new growth opportunities and want to receive a salary above the market average, then we need YOUCurrently, we are looking for an exceptional Marketing Researcher to join our team, with expertise and understanding of business operations in Mexico.**Responsibilities**:- Determine research methods for specified directions and implement them according to client requirements.- Initiate the process of respondent procurement according to company procedures to obtain balanced results in local markets and find sources of audience data.- Participate in the development of tools used (surveys, tests, guides).- Oversee the organization and conduct of field studies by employees from related departments.- Conduct training/participate in the training of managers/interviewers before the start of research projects.- Analyze and interpret research results, and develop business recommendations.- Transform consumer observations into recommendations to identify business opportunities for business strategy.- Identify the need for additional calculations and data analysis, and prepare conclusions and recommendations for specific tasks.**Requirements**:- Knowledge and understanding of research methodologies in the context of marketing/product/retention, etc., in products with long decision-making cycles and long funnels.- Experience working in research departments for at least 1 year is a plus.- Experience in conducting and analyzing survey and interview results, knowledge of various methods/platforms/tools for conducting marketing research.- Understanding of marketing and product metrics (including LTV, ROI, CPA, CPM).- Experience with traffic analytics.- Knowledge of customer segmentation approaches (ABC, RFM, and others).We offer:- Remote work format.- Competitive salary (taking into account your expectations and level of expertise).- A close-knit team of young professionals.- 100% paid vacations and sick leave.- Opportunities for career growth within a team of professionals.- Reduced working hours (7 hours), 5/2 schedule.- Corporate library for employees from the first week of work.- Provision of necessary equipment for comfortable work.- Referral bonus program.- Corporate English language training.


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