Head RTC

Job Description:

Diageo is the world’s leading premium drinks company with an outstanding collection of brands, such as Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray, and Guinness. With over 200 brands in 180 countries and a global network of entrepreneurial individuals, our teams blend a diverse range of experience, knowledge, and skills. We connect customers and consumers to our iconic products and create innovative experiences that bring people together to celebrate life.

Our ambition is to be the best performing, most trusted, and respected CPG Company in the world. A large part of this ambition will be achieved through building amazing distributor relationships, developing a winning bolder culture working cross-functionally and with distributors to provide an unparalleled brand and retail proposition at the point of purchase in the market.

Diageo Mexico has a clear vision of being recognized as one of the top 3 sales forces within the CPG companies and the number 1 in the On Trade Channel.

The main purpose of this position is to build a Commercial Transformation strategy that prioritizes the value generation of our RTC through the accurate diagnosis, design, and implementation/management of initiatives and alignments to improve commercial, logistical, supply, and working capital opportunities, positively impacting share, execution, and P&L establishing a competitive advantage to accelerate Penetration in TBA.

Responsibilities:

• Lead, handle and develop New Business Channel
• Optimize distribution model to meet the targets that make us reach our ambition of volume, value share, and distribution
• Identify new opportunities in the market, exploring potential partners to amplify our coverage and execution while also mapping current RTC (MT- Wholesaler – OT) opportunities to improve value
• Diagnosis and action to guarantee harmony between the sub channels improving Sales, share, and Profit
• Define EDGE targets and shared success picture with commercial partners, as well as establish and optimize performance measurement model and POS execution
• Implement Diageo Way of Distributor Management to build the vital capabilities so that our partners are equipped to deliver the ambition
• Portfolio Strategy for New Business definition with CMO&Mkt
• Operational: logistics and operational cost savings opportunities
• Contribute to develop commercial policies appropriate to the market and defend our policies during negotiations, aligned with our values, principles, and processes
• DrinkIQ, Be an ambassador of our Responsible Consumption agenda

Requirements:

• Critical thinking and overview of the business with the capacity to establish a long-term plan for balanced growth
• Must have robust commercial experience, with adequate management and understanding of commercial development platforms such as DWDM, as well as financial P&L and Working Capital on projects and their impact on the company's results.
• Experience in change management and development of RTC strategies (RTC - Route to Consumer).
• Requires a high level of leadership, capable of working collaboratively with other areas and functions within Diageo.
• Must influence other areas, external partners, and clients to implement new processes and acquire results.
• Negotiation and persuasion skills with internal and external clients.
• Good analytical skills and knowing how to obtain the right information and make things happen in the organization.
• Capacity to develop project management, business, and financial skills
• Languages: Fluent Spanish and English
• University degree with a minimum of 8 years of experience
• High influence on CMO, Mkt, Finance, Supply

Flexibility:

This is key to success in our business and many of our staff work flexibly in many different ways. Please talk to us about what flexibility means to you and don’t let anything stop you from applying.

Diversity statement:

Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality, or ethnicity.

We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills, and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose, and standards set the conditions for us to respect the unique contribution each person brings.

Worker Type: Regular

Primary Location: Mexico City

Job Posting Start Date: 2024-06-12