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Senior Analyst, Merchandising
hace 4 semanas
Requisition ID: 66046
ABOUT WHIRLPOOL CORPORATION
Whirlpool Corporation (NYSE: WHR) is a leading kitchen and laundry appliance company, in constant pursuit of improving life at home and inspiring generations with our brands. The company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator. In 2023, the company reported approximately $19 billion in annual sales, 59,000 employees, and 55 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.
The Category Management team develops and implements marketing strategies to identify effective distribution channels. Researches and analyzes the marketplace to identify new channel, partnership and co-branding opportunities. Develops and monitors channel opportunities, licensing agreements, joint ventures and partnerships to maximize revenues. Designs, develops and implements marketing programs with third-party partners.
This role in summaryLa posición forma parte del equipo de Merchandising de México, formando parte de la estructura de LAR North y se lleva a cabo en Monterrey N.L. La posición se encargará de desarrollar estrategias de pricing mediante análisis del mercado y competencia. Colaborar con equipos multidisciplinarios como lo son ventas, producto, promotoria y brands para asegurar el buen performance de sus segmentos y cumplir con los KPIs establecidos.
Your responsibilities will include- Planeación estratégica de promociones.
- Monitorear Sell Out y Sell In de sus segmentos.
- Analizar precios del mercado.
- Accionar ante altas/bajas en demanda vs plan en base a análisis de fundamentales.
- Monitorear y analizar productos de competencia en el mercado.
- Identificación de oportunidades incrementales en mercado.
- Colaborar con el equipo de ventas para determinar volúmenes de venta de acuerdo a los targets, asegurar el mejor lineal para cada Trade Partner, la correcta ejecución de las promociones y los resultados de las mismas.
- Monitorear disponibilidad de inventario de sus segmentos correspondientes. Entendimiento de tiempos de producción / llegadas.
- Ejecutar nuevos lanzamientos de producto; Evaluar business cases, definir precio, volumen anual, presentar a ventas y Trade Partners y asegurar correcta ejecución de flooring y presencia tanto en canales tradicionales como no tradicionales.
- Monitoreo constante de los KPIs y metas de sus segmentos y accionar estrategias que permitan cumplirlos.
- Licenciatura en Mercadotecnia, Administración de Empresas, Finanzas o afín.
- Experiencia de al menos 1 año en Merchandising, Marketing o área comercial.
- Inglés fluido.
- Excelente manejo de Excel y Google Sheets.
- Conocimiento/ manejo de Tableau (preferentemente).
- Experiencia en manejo de SAP (preferentemente).
- Excelente capacidad de análisis y solución de problemas.
- Habilidades interpersonales, experiencia de trabajo en equipo.
- Habilidades financieras, desarrollo de producto, negociación, liderazgo, manejo del estrés.
Connect with us and learn more about Whirlpool Corporation.
See what it's like to work at Whirlpool by visiting Whirlpool Careers. Additional information about the company can be found on Facebook, Twitter, LinkedIn, Instagram and YouTube.
At Whirlpool Corporation, we value and celebrate diversity. Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.
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