Brand Sr Coordinator

Overview:PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes LAY’S ®, DORITOS ®, CHEETOS ®, GATORADE ®, PEPSI ®, QUAKER ® and more. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people.Our employees drive our culture. No two days are the same; we are dynamic and full of passionate teams that embrace new ideas through our collaborative spirit. At PepsiCo, we know that our company can only succeed when our associates and the society we serve flourishes. We are committed to fostering a diverse workforce by creating a collaborative, equitable and inclusive space where everyone, regardless of what we look like, where we come from or who we love, has a voice. At PepsiCo we create a Space to be y( )u.**Responsibilities**:**Sr Brand Coordinator****Main Purpose**Develop and execute complete marketing strategies driven by deep knowledge of consumer, market insight, and brand analysis connecting internal and external data to ensure en-to-end execution and contribute to sustainable brand growth, accelerating Giro as flanker to recover SOM in sandwiches segment.**Accountabilities**- Coordinate and execute short/long term complete marketing strategies- Design and coordinate digital strategy with digital team for specific audiences- Responsible of setting and executing AOP analysis to further drive conclusions and strategic plans for brand growth- Analysis of category/brand information and KPIS to generate reports and drive conclusions to help decision making to gain SOM (Internal database, Nielsen, ISCAM and Kantaar)- Analysis of portfolio & recommendation aligned with revenue management & R&D- Responsible to develop aligned with brand manager new VisId- Tracking, monitoring and planning of the budget/expenses (working/non-working) and recommend action plan when neededThank you so much for thinking about PepsiCo to start or continue your careerQualifications:**Education/Requirements**- 1-2 years of experience in marketing roles (brands preferred)- Basics of marketing knowledge (consumer insights, branding, product P&L, brand health / sales KPIs)- Previous experience executing digital campaigns- Capacity to analyze at deep level and connect data from different sources to drive actionable decisions- Highly effective interpersonal skills -negotiator and strong communication to all organizational levels and teams- Adaptive attitude and response towards change- Proficiency in English (writing and oral)- Nielsen, ISCAM, Mycsrostrategy and Kantaar data managementQualifications (Secondary Language):**Non Technical Skills**- Multifunctional leadership (peers/extended teams/other organizational levels)- Communication skills (story-telling, presentation skills)- High analytical skills- Creative thinker (out of the box thinking)- Risk taker and challenger- Proactive attitude- Results oriented- Positive response under pressure- Organized- Open to learning new skills- Respect and inclusion culture within the team- High level of commitment & resilience