Commercial Director, Mexico

hace 1 mes


distrito federal, México Edrington A tiempo completo

Our Craft

Edrington’s vision is to give more by crafting exceptional ultra-premium spirit brands. The Macallan is our central focus, supported by Highland Park and The Glenrothes in the fast-growing single malt category and Naked Malt in the blended malt category.

Our portfolio is completed with Brugal premium rum from the Dominican Republic, The Famous Grouse Blended Scotch Whisky, and Wyoming Whiskey in the American Whiskey category.

Edrington is headquartered in Scotland and employs over 3,000 people in its wholly owned and joint venture companies, with over half employed outside the UK.

Edrington’s principal shareholder is The Robertson Trust, which has donated £322 million to charitable causes in Scotland since 1961.

Edrington’s values are giving, respect, integrity, and excellence.

Embrace Excellence

The Commercial Director, Mexico (CDM) role is a leadership position, accountable for the company’s marketing and sales strategy & operations across all Mexico sales channels. This role reports to the MD Mex & LATAM and Caribbean and is part of the Americas region. It works in close collaboration with the wider Mexico team alongside The Marketing and Sales Leadership teams.

Full fluency in written and spoken English and Spanish is essential for the role.

Key responsibilities include developing and ensuring quality execution of business and brand strategies with commercial P&L responsibility for Edrington Mexico; managing internal and external stakeholders as well as key customers. The CDM will understand Mexico's culture, trends, and neighborhood dynamics to inform and drive brand growth.

Make an Impact

  • Strategic and operational delivery of the Mexico LOC business, providing leadership and functional expertise
  • Deliver Mexico strategy and ensure successful delivery of budgeted targets
  • Deliver the Mexico financial targets, focusing on the correct brands, channels, and accounts
  • P&L oversight of operating costs and individual KPI’s for sales
  • Sales channels include direct on-trade, ecommerce, DTC, luxury retail, and RTM
  • Work with the Marketing leadership to support portfolio premiumization and brand equity targets
  • Build, develop and inspire an engaged and high-performing team culture
  • Lead talent management and performance processes
  • Optimize the Mexico on-trade field sales strategy
  • Be the face of Edrington Mexico, hosting global corporate VIPs and key customer meetings
  • Operate the monthly sales and quarterly business review with leadership

Your Talent and Skills

  • A proven commercial leader with a track record of financial and market growth
  • Experience managing various sales channels, preferably simultaneously
  • Highly numerate with strong analytical and financial skills
  • Exceptional sales controls and management experience
  • Ability to develop and evaluate new business processes
  • Natural brand builder with empathy for consumer needs
  • Experience with luxury brands and spirits is relevant
  • Strong relationship management skills
  • Ability to inspire and motivate teams

Equal Opportunities

Edrington provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, colour, religion, sex, national origin, age, disability or genetics. This policy applies to all terms and conditions of employment.

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