Programmatic Solutions Consultant, Amazon
hace 1 mes
Amazon Ads helps brands create experiences that delight customers and deliver meaningful results. With 300+ million worldwide active customer accounts, and first-party insights based on shopping, streaming and browsing signals, brands can craft relevant campaigns that enhance customer experiences. Our solutions on Amazon.com, services like Twitch, IMDb, Alexa, Amazon Music, Prime Video and partnerships with third-party publishers and exchanges make Amazon Ads the ultimate amplifier for brands to reach the right audiences in the right places, both on and off Amazon.
We are seeking a Programmatic Solutions Consultant (PSC) to support enterprise self-service clients on the DSP. The PSC will develop and deepen long-term relationships with our enterprise agency and advertiser clients by owning the end-to-end engagement including: training, onboarding and implementation, technical support and troubleshooting. The PSC will drive strategic consultation of DSP best practices with clients spanning campaign setup/optimization and integrations, serving as a point of escalation and advocate for the client within Amazon, working closely with programmatic traders at agencies/advertisers, as well as Amazon Ads internal sales, product, and support teams to address customer needs.
Key job responsibilities:
- Define priorities for campaign management and optimization initiatives based on deep knowledge of the industry, its competitive landscape and key business issues.
- Own the relationship with programmatic trading desk managers, engaging with multiple customer organizational levels to understand business objectives.
- Provide services such as onboarding, trade desk support plans, feature training, continuous product usage consultation, and industry best practices.
- Analyze and interpret data to identify improvement areas, root causes, and formulate enablement and adoption recommendations.
- Drive the evolution of Amazon DSP by assisting customers with product beta participation, capturing customer feedback, and collaborating closely with cross-functional Amazon teams (Product Management, Engineering, Analytics, and Specialists).
- Define and improve processes and tools for the Programmatic Solutions Consultant team to better serve customers.
A day in the life:
A typical PSC engagement with our customers could include onboarding new traders, delivering trainings on new product features, assisting a customer with a beta feature, providing oversight in execution of campaign strategy, developing campaign optimization recommendations and monitoring their impact, and conducting deep dives to determine root causes of issues and informing customers of the best course of action. PSCs advocate for customers in internal forums, provide troubleshooting support and triage when needed, and simplify and propagate customer feedback to inform product and services design. PSCs operate as trusted advisors to customers every day, ensuring they gradually develop into proficient users of our DSP, who see Amazon DSP as their preferred means to their goals.
About the team:
Our team puts a high value on work-life balance. We believe striking the right balance between your personal and professional life is critical to life-long happiness and fulfillment. Our team is dedicated to supporting new members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. We care about your career growth and strive to assign projects based on what will help each team member develop into a better-rounded professional and enable them to take on more complex tasks in the future.
Minimum qualifications:
- 3+ years of digital advertising and client-facing roles experience.
- Experience analyzing data and best practices to assess performance drivers.
- Experience with annual brand and media planning.
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