SEO Specialist
hace 2 días
Job SummaryWe are seeking a full-time SEO Specialist to drive search visibility, organic traffic, and lead generation through a blend of technical SEO expertise and content optimization. This role requires both analytical skills and a strong understanding of search intent, ensuring websites are well-structured, technically sound, and content is fully optimized for maximum performance. You won’t be writing new content day-to-day, but you will play a key role in shaping how content is planned, refreshed, and optimized.Key Responsibilities- Conduct keyword research to identify high-value, conversion-driven opportunities across different stages of the funnel- Audit websites for technical SEO issues, including site structure, crawlability, indexing, page speed, and schema- Optimize on-page SEO elements such as metadata, headings, internal linking, and content structure for improved rankings- Partner with content teams to refresh, expand, and optimize existing pages/posts to align with search intent and SEO best practices- Track and analyze performance using tools such as Google Search Console, GA4, Ahrefs, Semrush, Screaming Frog, and WordPress plugins (Yoast/Rank Math)- Support link-building and off-site SEO initiatives when needed- Provide regular reports with actionable insights to guide SEO and content strategy- Explore opportunities to use automation and AI-assisted tools responsibly, ensuring quality and relevance are maintainedMust-Have Experience & Skills- **Solid experience in both technical SEO and on-page/content SEO (2+ years of experience)**:- Hands-on experience with WordPress and SEO plugins (Rank Math, Yoast, etc.)- Strong knowledge of SEO tools (Google Search Console, GA4, Ahrefs, Semrush, Screaming Frog)- Experience conducting keyword research and optimizing content for search intent and conversions- Ability to analyze performance data and translate findings into clear recommendations- Proactive mindset with the ability to spot opportunities and propose improvements- Strong communication skills for collaboration with developers, marketers, and content teams- **Fluent in English**Nice-to-Have- Experience with link-building or digital PR- Familiarity with structured data and schema markup- Exposure to AI-assisted SEO/content workflows- Broader understanding of site migration, multi-languagTipo de puesto: Tiempo completoSueldo: $25,000.00 - $28,000.00 al mesLugar de trabajo: Empleo remoto
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