Business & Marketing Intelligence Coordinator

Hace 3 días

monterrey, nuevo león, México Human Quality - HQP Jornada completa

Business & Marketing Intelligence Coordinator
Location: Monterrey, N. L.
Industry: Industrial accessories distributor (fluid transport hoses)
Work Schedule: Monday to Friday, 8:00 a.m. – 6:00 p.m.
Mode: On-site

Position Objective

Drive company growth through strategic analysis, market research, lead management, and business intelligence tools that optimize sales performance and decision-making.

Key Responsibilities

Market and Product Analysis

Identify products to promote by sector or industry.

Conduct competitive and positioning studies.

Develop pricing strategies based on marketing analysis.

Monitor market trends and emerging opportunities.

Conduct market and industry research.

Lead and CRM Management

Manage and optimize Interlynx (lead program).

Administer CRM system (Salesforce).

Segment and track leads, analyze conversion rates (Win Rate).

Business Intelligence and Reporting

Create and maintain Power BI/Tableau dashboards for the sales team.

Generate regular commercial performance reports.

Analyze data to identify sales opportunities and business patterns.

Corporate Account Management

Monitor strategic corporate accounts.

Analyze market penetration with existing clients.

Identify cross-selling and up-selling opportunities.

Candidate Profile

Education: Bachelor’s Degree in Marketing, Business Administration, Data Science, or related field.

Experience: 4–6 years in B2 B Marketing or Business Development.

Technical Skills:

Salesforce CRM (100%)

Power BI / Tableau (100%)

Microsoft Office Suite (Excel, Power Point, Outlook)

Languages: Advanced English (required)

Other Requirements: Valid Passport and U. S. Visa.

Soft Skills: Analytical mindset, attention to detail, organization, leadership, adaptability, teamwork, and proactive attitude.

Compensation and Benefits

Monthly Salary: Negociable

Benefits:

Law benefits (IMSS, vacation, bonus)

Grocery vouchers

Private medical insurance after 3 months (SGMM)

Gym membership support #J-18808-Ljbffr