Senior Field Marketing Manager

Senior Field Marketing Manager, Mexico City Are you passionate about technology that addresses common business challenges? Are you prepared to plan, execute, monitor, and enhance our B2B marketing campaigns in LATAM? Stibo Systems seeks a Senior Field Marketing Manager with experience developing and executing marketing campaigns to join our Latin America Field Marketing team. "The modern marketer doesn't think of marketing as channel tactics but a series of integrated experiences supporting the customer journey," says Paul O'Sullivan, VP of Global Demand Generation. If you seek an exciting company with a multinational environment and daily challenges, this opportunity is perfect for you The Marketing Team Take this wonderful opportunity to join a fast-moving B2B software company and become a support to our sales team, positioning our company and achieving LATAM business goals and revenue targets. In this role, you'll collaborate closely with the broader marketing team, sales, and other departments to attract new leads and actively engage with both prospects and existing customers. Our global Field Marketing team includes over 45 professionals across the Americas, EMEA, and APAC regions. The team's goal is to boost Stibo Systems' brand awareness within the region and drive lead generation through highly targeted, integrated marketing campaigns. The Role & Expectations As a Senior Field Marketing Manager, you will play a key role in executing and optimizing demand generation strategies, encompassing digital campaigns, content syndication, virtual and in-person events, and Account-Based Marketing (ABM) initiatives. Key Responsibilities Develop and execute regional marketing campaigns aligned with Global Campaigns to drive brand awareness and lead generation. Leverage and refine marketing content to create effective nurture programs targeted to our audience. Coordinate events with third-party vendors and partners, including virtual seminars, fireside chats, and networking events. Measure and report on campaign performance, evaluating outcomes against established goals. Implement and oversee ABM tactics for the region in close collaboration with sales teams. Who We Are Looking For Key Qualifications 7+ years of experience in marketing, including 5+ years in a Field Marketing role within the B2B sector Proven experience in SaaS companies, with a solid understanding of the SaaS business model Strong track record of integrated, multi-channel, multi-touch marketing campaigns Ability to work cross-functionally with global teams, managing multiple projects simultaneously Proficiency with CRM and marketing automation tools (e.g., HubSpot, Salesforce) Fluency in English, with excellent communication skills to build rapport with prospects and customers We Offer At Stibo System, we offer more than just a job. We put people first and inspire you to become the best version of yourself. We care about our colleague's work-life balance, and we offer flexibility through a hybrid work model. International: A growing global company, with worldwide career opportunities, multicultural teams, and access to learning platforms like Udemy Well-being: A caring and inspiring environment, promoting a happy and healthy lifestyle through a wide range of facilities and activities We create our software products and have a proven record of adding significant business value for our customers. We offer "MindFUL" and MindFuel" days, which are global days off, learning days, volunteer days, and much more Join Stibo Systems, where we embrace 'All Kinds of Data Minds. Stibo Systems is a global company with a Nordic heritage. We help companies transform into digital leaders through market-leading multidomain master data management that delivers transparency. Through our solution, large brands (our customers) connect data across their products, customers, stores, employees, suppliers, digital assets, and much, much more. Our people are key to our success, and at Stibo Systems, you'll find an environment that values data-drivenness, creativity, curiosity, and analytical thinking. We're committed to making you feel trusted, invested in, and connected, fostering a workplace where every data mind thrives. Be part of our journey to digital leadership Interested? We look forward to hearing from you. #J-18808-Ljbffr