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Associate Director Marketing
hace 4 semanas
Associate Director Marketing page is loaded## Associate Director Marketingremote type: Hybridlocations: MEX - Federal District - Mexico City: MEX - Federal District - Álvaro Obregóntime type: Full timeposted on: Posted Todaytime left to apply: End Date: December 29, 2025 (16 days left to apply)job requisition id: R Job DescriptionEl Assoc Dir Marketing es un profesional esencial en la industria de productos y servicios dirigidos a los medicamentos de medicina preventiva farmaceuticos y vacunas. Este perfil combina conocimientos de planeacion de mercados, definicion y ejecucion de estrategias con el objetivo de satisfacer las necesidades del mercado y generar valor diferenciado para la las marcas a su cargo.## Responsabilidades Principales* Planeacion Estrategica de las marcas a su cargo.* Elaboracion y presentacion del plan de Marketing con definicion de Kpis.* Cumplimiento y soporte a los presupuesto comerciales de los productos a su cargo.* Definición de precios, posicionamiento y propuestas de valor de cada producto.* Ejecucion de la estrategia regional de trade marketing y digital.* Colaboración directa con los equipos comerciales, regionales, I+D, logística, operaciones y equipos globales para segurar la alineación estratégica y operativa.* Creación y ejecución de planes de lanzamiento y campañas promocionales, adaptados a los diferentes canales de venta (retail, online, especializado, conveniencia).* Supervisión de la comunicación y el material promocional para los distintos canales de venta.* Evaluación y reporte de resultados mensual, trimestral y anual mediante KPIs operacionales.* Manejo del presupuesto de marketing local para cada uno de los productos a su cargo.## Formación y Experiencia Requerida* Licenciatura en Mercadotecnia, Administración, Medicina , Negocios Internacionales o afines.* Experiencia mínima de 8 años en posiciones similares, de preferencia en consumo masivo, retail o relacionados. Y al menos 5 años en posiciones gerenciales.* Manejo de presupuestos, forecasting y planeacion de la demanda.* Conocimiento de plataformas digitales, investigacion de mercados e inteligencia artificial.* Idiomas: Ingles avanzando.* Manejo avanzando de excel y en herramientas de analisis.* Experiencia con personal y equipo bajo su cargo.**Required Skills:**Adaptability, Adaptability, Brand Management, Campaign Management, Content Creation, Creativity, Cross-Functional Leadership, Customer Insights, Digital Consumer Engagement, Digital Marketing, Drug Administration, Local Marketing, Marketing, Marketing Budget Management, Marketing Budgets, Marketing Management, Market Research, Market Segmentation, Medication Management, Medication Therapy Management, Omnichannel Marketing, Pharmacotherapeutics, Pharmacotherapy, Product Launches, Product Management {+ 5 more}**Preferred Skills:**Current Employees applyCurrent Contingent Workers apply**Search Firm Representatives Please Read Carefully** Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.**Employee Status:**Regular**Relocation:**No relocation**VISA Sponsorship:**No**Travel Requirements:**No Travel Required**Flexible Work Arrangements:**Hybrid**Shift:**Not Indicated**Valid Driving License:**No**Hazardous Material(s):**NA**Job Posting End Date:**12/29/2025**\*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.**#J-18808-Ljbffr