Multicategory Store Strategy Sr Analyst

**Be a part of a revolutionary chang**At PMI, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on and building our future on one clear purpose - to deliver a smoke-free future.With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions.Introducing smoke-free products shifts the focus of our entire business. We’re fast moving from a B2B to a B2C model - and our newly created **Customer Centric Organisation (CCO)** team is driving that commercial transformation. Their role is to understand customer conversion journeys in different international markets, then to find the best ways to connect with smokers and convince them to switch to reduced-risk products.We’re looking for customer-centric people with strong B2C experience to play a part in this major marketing transformation. If you have omni-channel skills in e-commerce, marketing, channel strategy, customer experience or digital strategy, it’s a career-changing opportunity to shape a new global function and help create a smoke-free future.**Your ‘day to day’**You will generate business insights looking for the best Return on Investment by analyzing diverse sources of information such as Sell-in, Sell-Out, Nielsen Share of Market, Fast Moving Consumer Goods trends and consumer behavior to facilitate decision making for the commercial structure.- Develop Processes: Continue evolving processes to achieve business goals in Net Revenue Management, including Route to Market, Client Segmentation, Product Assortment, and more.- Develop and evolve commercial & investment strategies, enhancing prioritization/optimization.- Drive brand adoption and efficient assortment across GT, adapting strategies by PoS size and location.- Implement portfolio segmentation by Nielsen Area to match regional and client needs.- Optimize investment allocation to boost brand performance and ROI.- Analyze market trends and consumer behavior to guide commercial strategies.- Ensure NRM adoption and act as liaison with cross-functional and global teams.- Monitor portfolio and revenue performance, providing insights to leadership.- Improve multicategory performance through PoS segmentation and space optimization.- Lead shopper lab insights to advise retail and category strategies**Who we’re looking for?**- University degree in Business Administration, Economics, Industrial Engineering, Marketing, Sales or equivalent.- Proven experience of minimum 2 years in portfolio & category management.- Solid background in commercial strategy, trade marketing, and portfolio management, with strong analytical skills in market research, investment optimization, and performance tracking.- Proven ability to lead cross-functional collaboration, translate insights into strategies, and manage multi-category execution across channels.- Analytical mindset with proficiency in Excel and SQL.- Proficient spoken and written English is a must**What we offer**Our success depends on our talented employees who come to work here every single day with a sense of purpose and an appetite for progress. Join PMI and you too can:- Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore.- Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong.- Pursue your ambitions and develop your skills with a global business - our staggering size and scale provides endless opportunities to progress.- Take pride in delivering our promise to society: to deliver a smoke-free future.To join our growing team.