Consumer Marketing Coordinator

hace 1 semana

Ciudad de México Levi Strauss & Co. A tiempo completo

Purpose: Drive marketing execution for Levi’s® brand by Levi Strauss & Co w/in Mexico and deliver plans and programs that help achieve the commercial short and long term plans (AFP and SBP). Support local marketing programs including: advertising, PR, engagement, digital, and social, across the Mexico market.- Develop and implement local market-leading strategies and brand marketing plans to both build brand equity, strengthen awareness and consumer loyalty. As well as support the commercial needs of the business.- Support the achievement of AFP Plans and the 20 mile march- Maximize media impact to drive increases in traffic and conversation rates across channels- ROI growth relative to media investment and Net Revenue- Global Brand Equity Metrics improvement- Detect local requirements and opportunities that are based on deep understanding of customers, consumers and competitors as well as other attributes of marketplace.Key Metrics:Drive demand for Levi’s and deliver Revenue & EBIT targets. Increase traffic; PR impressions; market share; brand awareness; Marketing ROI and KPI’s linked to seasonal campaigns.**Responsibilities**:- Support and execute local marketing portions of the global marketing plan, adapting global marketing programs to the local needs- Ensure that all activities (consumer, retail, wholesale) align with the global brand "look & feel"- Detect and help to resolve complex problems within areas of expertise and within a local market- Detect and help to develop locally specific media tactics to support seasonal programs- Define and align the fixed and flex elements of the plan.- Own the key metrics for Levi’s brand.- Provide input to the Sr Brand Marketing Manager in the development of the local marketing brief to inform Global Marketing organization regarding local requirements and opportunities, based on deep understanding of customers, consumers and competitors as well as other attributes of the marketplace- Support the roll-out and successful adoption of global marketing programs within Mexico- Support and execute advertising and media plans and primary contact with local agencies and vendors- Support local Customer Marketing Teams (Retail and Wholesale) in ensuring effective integration- Coordination with the Brand Environment Team in the integration of promotional/ tactical activities by channel/ account planned by the Customer Marketing Teams (Retail and Wholesale)- Work in partnership with marketplace insights to identify, understand and activate local consumer insights & competitive intelligence into category leading marketing strategies.Key Relationships:Direct Reports:n/aOutside organization:Local Agencies: PR, Advertising, Digital, Media Buying & Media MonitoringLOCATIONMexico, D.F., MexicoFULL TIME/PART TIMEFull time

  • Marketing Coordinator

    hace 3 días

    Ciudad de México Essity A tiempo completo

    **Marketing Coordinator Saba** We are looking for a passionate and strategic Marketing Coordinator to join our dynamic team and help drive accelerated business growth in the consumer goods industry. This role is key in leading innovation projects, executing impactful 360° campaigns, and building strong, consumer-centric brands. We’re looking for someone...

  • Marketing Coordinator, Mexico

    hace 3 semanas

    Ciudad de México Sony Pictures Entertainment, Inc. A tiempo completo

    **Job Description: Marketing Coordinator****Role summary**:The Marketing Coordinator will support the Sony Pictures Television Networks, Home Entertainment, TV Distribution and Emerging Businesses in Mexico. The Coordinator will report into the Marketing Manager on all consumer driven marketing strategies and tactics for SPE properties with a special focus...

  • Marketing Coordinator Saba

    hace 2 semanas

    Ciudad de México Essity A tiempo completo

    **Marketing Coordinator Saba**We are looking for a passionate and strategic Marketing Coordinator to join our dynamic team and help drive accelerated business growth in the consumer goods industry. This role is key in leading innovation projects, executing impactful 360° campaigns, and building strong, consumer-centric brands.We’re looking for someone who...

  • Campaign Coordinator

    hace 1 semana

    Ciudad de México DoorDash Mexico A tiempo completo

    **About the Team**: The consumer growth marketing team is focused on building and nurturing our consumer base by building a relationship with our consumer and providing them with an engaging and relevant cross-channel experience. The consumer growth marketing team at DoorDash is growing rapidly and it is expected this person will be a leader on the team,...

  • Coordinator, Marketing B2B

    hace 3 días

    Ciudad de México Sony Pictures Entertainment, Inc. A tiempo completo

    **Job Description: Marketing B2B Coordinator** **Role summary**: The key role of the B2B Mexico Marketing Coordinator is to provide support in all processes and activities relating to the day-to-day execution of the B2B Mexico Marketing Plan for all SPT L.O.B. The B2B Mexico Marketing Coordinator has an enthusiastic interest and ever-growing competence in...

  • Apprentice - Consumer Marketing

    hace 2 semanas

    Ciudad de México Lilly A tiempo completo

    At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities...

  • Consumer Marketing Manager

    hace 2 semanas

    Ciudad de México Lilly A tiempo completo

    At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities...

  • Marketing Coordinator Obesity

    hace 3 semanas

    Ciudad de México Novo Nordisk A tiempo completo

    Marketing Coordinator Obesity**Category**:Commercial Marketing**Location**:Ciudad de México, Ciudad de México, MX**Your new role**- As an Obesity Marketing Coordinator at Novo Nordisk, you will:- Collaborate closely with cross-functional teams and stakeholders to ensure all initiatives align with brand strategy and business priorities.-- Support the...

  • Brand Coordinator

    hace 3 días

    Ciudad de México Essity A tiempo completo

    **Brand Coordinator TENA**: Consumer and results oriented Brand Coordinator for TENA that will support the implementation of the marketing strategy for a well-known FMCG brand in Mexico to meet established sales, market share, and profit targets. **About the Role**: **What You Will Do**: - Collect, compile, verify, and analyze data on market trends,...

  • Trade Marketing Coordinator, Mexico

    hace 1 semana

    Ciudad de México, Ciudad de México ZURU A tiempo completo

    Bring brands to life in-market and make an impact across LATAM as our next Trade Marketing Coordinator ZURU is on a mission to disrupt across industries, challenge the status quo and catalyst change through radical innovation and automation advances.  This is in play in different pillars of the company: ZURU Toys are re-imagining what it means to play;...