Marketing Manager, Amazon

hace 4 semanas

Ciudad de México Amazon.com A tiempo completo

DESCRIPTIONIf you are passionate about building the future of shopping and you enjoy the challenge of building net new experiences from the ground up, this confidential but highly strategic project could be the program for you. We are building a new shopping experience in the Amazon Shopping app that provides customers a place to discover even more affordable Fashion, Home, Lifestyle, Electronics, and other products at ultra-low prices. This exciting, product discovery-driven CX is full of products across categories at low prices, with fulfillment in one to two weeks. The store's intuitive browse-based UX and thumb-stopping discounts encourage exploration, basket building, and repeat purchases. It is still early days and the perfect time to join a fast-moving team at the ground level.Key job responsibilities1. Develop, own, and execute the site merchandising strategy and content calendar to inspire and convert customers2. Work with site merchandising, styling, and creative counterparts to scale content creation (e.g., generative AI) to deliver a regular cadence of site updates aligning to seasonal events, industry moments, brand launches, and trends3. Collaborate with product, engineering, and business intelligence teams to optimize site placements (refinements, filters, product page) and reporting4. Set up testing and experimentation to gain customer insights on CX improvements5. Create reporting structure to track, measure, and benchmark site performance, sharing learnings and recommendations with key stakeholders6. Stay current with trends in the ecommerce segment to continue iterating on a best-in-class site experience7. Collaborate with other marketing and merchandising teams to drive traffic and attract new shoppers.BASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience using Microsoft Excel to manipulate and analyze data- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion- Business fluent in both English and Spanish.- Bachelors Degree.PREFERRED QUALIFICATIONS- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programsJob details- MEX, DIF, Mexico City- Marketing

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