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Head of Growth & Execution (REMOTE LATAM) Our client is a mission-driven mental health company dedicated to providing innovative therapeutic solutions and closing the gap in mental health services. They believe in empowering individuals on their wellness journeys, and their commitment to their audience is at the heart of everything they do, driving them to deliver impactful and accessible mental health solutions. The Opportunity: Architect, Builder, and Strategist We are seeking a passionate, mission-focused, and results-driven Digital Marketing Guru to build and lead our client's growth engine. This is a critical role for a "jack of all trades" digital marketer who can seamlessly blend strategic vision with hands‑on execution. Key Responsibilities Develop and execute a comprehensive marketing strategy aligned with the company's mission and business objectives, focusing on B2B partnerships, lead generation, and revenue growth. Manage and leverage the HubSpot CRM and marketing automation platform to streamline lead nurturing, customer journeys, and reporting. Act as both a strategist and an executor, capable of defining high‑level plans while also diving into the details of campaign implementation. Drive revenue and sales focus across all marketing initiatives, ensuring clear ROI. Personally manage and optimize digital advertising campaigns, particularly Google Ads, to drive qualified leads and conversions. Maintain and update website content and be fluent in social media competencies, including content strategy and hands‑on content creation. Supervise the external SEO agency, providing strategic direction, feedback on their performance, and ensuring their efforts align with the overall vision and ROI goals. Deeply understand the needs, behaviors, and sensitivities of the target audience within the mental health space. Develop messaging and campaigns that resonate authentically and build trust. Ensure consistent brand messaging and visual identity across all marketing channels. Identify and cultivate strategic partnerships to expand reach and referral networks. Track, analyze, and report on key marketing KPIs, providing actionable insights to optimize campaigns and inform business decisions. Who You Are A player coach: Marketing leader who loves to be in the trenches. A "Jack of all Trades": Broad skill set across digital marketing. An owner, not a delegator: Self‑starter who thrives on autonomy and takes full ownership of results. Mission driven: Passion for mental health and motivation to make real world impact. Required Qualifications 5+ years of hands‑on digital marketing experience, with a proven track record of driving growth. Experience in a startup, small company, or environment where you were responsible for both strategy and execution. Experience in B2B marketing and partnership development. Deep, hands‑on proficiency in Google Ads and other paid digital advertising platforms. Strong experience with CRM and marketing automation platforms (HubSpot required). Website management and social media content creation competencies required. Familiarity with SEO best practices and experience supervising external agencies. Excellent analytical skills with the ability to interpret data and drive actionable insights. Preferred Qualifications Experience in marketing services within the healthcare or wellness industry. Familiarity with various digital marketing channels beyond paid ads (e.g., social media, content marketing, email marketing). Work Setup This is a full‑time, remote role with a preference for candidates in LATAM. Seniority level: Mid‑Senior level Employment type: Full‑time Job function: Marketing and Sales #J-18808-Ljbffr
