SEO Analyst
hace 4 semanas
Cloudbeds is the hospitality industry's fastest-growing technology provider for hotels, hostels, vacation rentals, and hotel groups. Our award-winning Cloudbeds Hospitality Platform is currently helping a growing clientele of 22,000+ properties in 157 countries to increase revenue, streamline operations, and deliver memorable guest experiences.Behind the Cloudbeds platform is a growing team of 500+ employees distributed across 40+ countries speaking 30+ languages. From data architects to UX designers, integrations managers to payments experts, former hotel managers to former OTA executives, our team comprises the brightest minds in technology and hospitality working to solve the industry’s biggest challenges.From the beginning, we've believed that our people are our greatest asset, so we've founded the company as #RemoteFirst, #RemoteAlways with shared core values that allow our team to thrive. This means we:- Hire the best people wherever they're located;- Emphasize the value of results over hours put in;- Provide flexibility in working hours and locations;- Foster an inclusive environment that celebrates bold thinking and diverse perspectives;- Offer open vacation policies, free LinkedIn Learning, and other benefits that promote well-being and professional development.Together we're on a mission to power every property in the world and to do that, we need to find the best talent in the world. That's why we're on the search for a superstar** **Marketing SEO Specialist.****Location**:Remote- Mexico**Passionate about content creation, Google rankings, and organic growth strategies? Cloudbeds is looking for an **Marketing SEO Specialist (U.K. English speaker)** who has some experience and knowledge and wants to grow their career in this function further.**What You’ll Do**:- Help execute the SEO strategy for the Cloudbeds website and blog to drive organic traffic and attract new customers- Produce SEO-optimised content for our blog, product pages, and other resources, fully owning every stage of the process: briefing, editing, publishing, updates and more- Edit older content following SEO best practices to boost rankings and performance- Conduct keyword research analysis to plan future SEO optimization efforts and new content opportunities- Track, report, and analyze SEO performance, communicating insights and actions- Contribute to our Digital PR and white hat link-building efforts- Assist in technical SEO audits and other site optimization projects- Assist the Marketing Communication team with SEO article outlines, guidelines, content update projects, and more- Help to conduct SEO and conversion rate optimization tests- Understand our target audience and our brand, style, and tone in writing- Manage cross-functional relationships with other team: MarCom, Web Developers, Translators, Product Marketing Managers among others.- Update and upload content to our website as needed- Provide additional support for the Demand Gen team (e.g., Translations, Ad copy, etc.)**Experience & Skills**:- You have 3-5 years of experience in an SEO Content role, ideally in the B2B tech industry.- You have experience in copywriting, from minor tweaks to producing long-form content. Demonstrated writing experience is required- You speak and write U.K. English on a bilingual or native level. Fluency in Spanish or Portuguese is a plus.- You’re familiar with SEO tools like Ahrefs, SEMrush, Moz and GSC, and you can work with keyword data in Excel / Google sheets.- You’re up-to-date with the latest trends and best practices in SEO and digital marketing.- You have exceptional organizational skills and meticulous attention to detail- You’re comfortable working in a fast-paced, deadline-driven environment with quick turnarounds- You learn new technology systems quickly- You’re results-oriented and have a team-first attitude**About The Marketing Team**:Cloudbeds’ global marketing is responsible for the growth of Cloudbeds through a data-driven approach. Our team is responsible for demand generation, public and analyst relations, brand and communications, content, and product marketing. We aim to communicate the value of Cloudbeds to global audiences.Our company culture supports flexible working schedules with an open Paid Time Away policy and allows all team members to travel and work remotely with great people. If you think you have the skills and passion, we’ll give you the support and opportunity to thrive in your career. If you would like to be considered for the role, we would love to hear from you**Company Awards to Check Out**- Fastest Growing Companies | Inc. & 2019)- Best Places to Work | Inc Magazine (2017 & 2018)- Best Places to Work | HotelTechReport (2018, 2019, 2020, 2021)- Start-Ups to Watch | Forbes (2018)- The Best Tech Companies For Remote Jobs| Forbes (2020)- Top 50 SaaS CEOs (TheSoftwareReport)- Best Startup Employers | Forbes (2020)-
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