Brand & Visual Communications Manager - XOStudios
hace 3 minutos
Reports to: Senior Marketing Director, XOStudios Location: Mexico Remote
XtendOps is an AI-powered BPO transforming from a traditional outsourcing company into a tech-forward AI BPO — combining AI, automation, and human expertise to build modern customer operations.
XOStudios is the in-house marketing and creative team behind this shift. Marketing & Commercial (sales enablement)
Social Media
Graphic Design
Video & Photo
We’re now evolving our brand from “just another BPO” to a serious AI + technology player — and we’re looking for a Brand & Creative Lead to help drive that transformation.
The Brand & Visual Communications Manager – XO Studios will own the evolution and expression of the XtendOps / XO brand across all touchpoints.
Help define and maintain our new brand identity as we transition into an AI BPO and tech company.
~ Lead and mentor the design team (graphic, social, and visual support for video/web).
~ Partner closely with marketing, sales, and leadership to translate our positioning into decks, visuals, and digital experiences that actually help close deals.
~ This role is a mix of brand strategist, creative lead, and senior designer who deeply understands US culture, communicates flawlessly in English, and can execute as well as direct.
Brand Strategy and Identity
~ Lead the definition and rollout of XtendOps’ updated brand as an AI BPO and tech-forward company.
~ Translate positioning, messaging, and commercial strategy into a clear visual identity system (logos, typography, color, layout, graphic language, iconography, etc.).
~ Maintain and evolve brand guidelines and ensure consistency across all channels (web, social, decks, sales collateral, video, events, internal comms).
~ Serve as the internal “brand guardian,” helping teams understand not just how to use the brand, but why .
Prioritize incoming requests with the Senior Marketing Director and help translate business needs into creative briefs.
~ Work closely with video and photo teams to ensure visual cohesion across static and motion content.
Sales and Commercial Enablement
~ Collaborate with the commercial / sales team to create high-impact sales decks, one-pagers, case studies, and visuals that support live pitches and outbound efforts.
~ Step in as the go-to partner for sales when the Senior Marketing Director is not available —clarifying needs, refining narratives, and delivering polished decks.
~ Digital and Social Brand Experience
~ Oversee the visual direction for key digital touchpoints : website, landing pages, social media, marketing campaigns.
~ Partner with web designers/developers to ensure the site reflects our updated brand and AI BPO positioning.
~ Ensure social media content (organic and paid) is visually aligned with the brand and optimized for each platform.
~ Collaborate with video and motion designers to keep motion graphics and video templates on brand.
Work closely with the Senior Marketing Director and global leadership team (US-based leadership, sales, product/AI, operations) to understand strategy, priorities, and upcoming launches.
~ Join key leadership or commercial conversations when needed to translate strategic direction into creative requirements.
~ Fluent, near-native English (written and spoken) with a strong understanding of American culture, tone, and business communication .
~5+ years of experience in branding, visual design, or creative direction in B2B, tech, SaaS, CX, or agency environments.
~ Proven experience building or evolving a brand system (not just using an existing one).
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~ Strong portfolio showcasing (please submit it at marketing@xtendops.Brand identity work
Marketing and sales collateral design (especially decks)
Web / digital design
Social media visuals; exposure to video/motion a plus
Experience leading or mentoring designers (formal or informal leadership).
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Adobe Creative Cloud (Illustrator, Photoshop, InDesign) and/or Figma
Experience in BPO, CX, SaaS, or AI/tech companies.
~ Basic understanding of UX/UI principles for marketing websites and landing pages.
~ Experience collaborating with video teams (storyboards, thumbnails, lower-thirds, on-screen graphics).
Please apply through this LinkedIn role, and also email your portfolio to marketing@xtendops.
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