Impact Brand Experience Specialist
hace 1 mes
No Relocation Assistance Offered
# 159457 - Del.Miguel Hidalgo, Mexico City, Mexico
Who We Are
Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Pet Nutrition.
We are recognized for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children’s oral health.
If you want to work for a company that lives by their values, then give your career a reason to smile and join our global team
Job Summary:
The impactful brand experience specialist is responsible for delivering superior brand experience in every touch point where a shopper has contact with the brand. This role is accountable for ensuring outstanding execution of marketing campaigns by rolling out and performing our strategy into our customers.
Principal Duties and Responsibilities
Ensure outstanding shopper experience across online touchpoints
- Using eAudit tools and manual assessments to evaluate Hill’s 6P (Price, Promotion, Distribution & Visibility of our Products, POP Content, Ratings & Reviews and Availability) in assigned eCommerce platforms
- Lead eCommerce communication and media investment aligned with Key Account Manager’s promotional activations
- Lead Social Media Agency Management ensuring quality and on time deliverables and rollout/adapt Mexico Social Media Content to other LATAM countries
- Maintain an updated Brand Website delivering relevance aligned with local search strategy
- Ensure phenomenal brand visibility in Market Place and Delivery Apps, aligned with Key Account Manager’s promotional activations
- Elevate shopper brand experience across retail environments (Offline & Online)
- Responsible for the overall planning, monitoring and coordination of all Retail Merchandising, POS & artwork execution to be used in all go-to-market activities.
- Co-create with the marketing team materials for in store and online communication.
- Liaise with internal teams, customers and partners to implement brand playbook ensuring timelines are met
- Support key accounts team as they implement dedicated programs
- Lead merchandising and nutritional consultant teams
- Define and track KPIs to assess the business impact of proposed solutions
- Quarterly Playbook per Brand
- Deliver a quarterly playbook per brand with all the guidelines (offline & online) that supports cross functional teams to execute properly.
- Include tracking and reporting routine according to each initiative
- Constantly review the execution process seeking for improvements.
Education and Qualifications:
Bachelor's Degree in Marketing,
Advanced level of English
1 to 2 years of experience
Our Commitment to Sustainability
With the Colgate brand in more homes than any other, we are presented with great opportunities and new challenges as we work to integrate sustainability into all aspects of our business and create positive social impact. We are determined to position ourselves for further growth as we act on our 2025 Sustainability & Social Impact Strategy.
Our Commitment to Diversity, Equity & Inclusion
Achieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve —and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect and have the support of leadership to impact the business in a meaningful way.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please contact Application_Accommodation@colpal.com with the subject "Accommodation Request" should you require accommodation.
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