Head of Content

⚡ About UsWe are one of the fastest growing proptech companies in the United States, revolutionizing the $4 trillion rental industry with a market-leading, one-of-a-kind rent guarantee product. Our mission is to expand housing access for renters while boosting occupancy for landlords. Backed by top entrepreneurs, venture capital firms, and real estate investors, the company is built by experienced landlords and operators for landlords and operators who deeply understand the rental market’s needs.🏆Our Mission ContinuedWe are on a mission to expand access to housing by helping landlords approve more qualified renters without increasing risk. We partner with owners and property managers to close the qualification gap caused by conditional approvals, thin credit files, and the absence of guarantors, materially improving leasing conversion and occupancy.

We’re building toward a near future where this solution is offered at every U. S. property to renters who struggle to qualify, expanding housing choice while helping owners and operators convert demand into signed leases.🚀 Our Hiring PhilosophyWe seek exceptional talent with relentless intellectual curiosity—individuals who:Challenge the status quo and drive continuous improvementDemand excellence from themselves and their colleaguesIdentify and solve problems others don't even recognizeCreate innovative solutions others believe impossibleWe deliberately seek these rare, high-impact performers who attract similar talent. While most companies avoid hiring these exceptional individuals due to their demanding nature, we actively pursue them. When we find someone extraordinary, we move quickly to bring them onboard.

We believe average talent builds average companies. By assembling a team of exceptional performers, we're creating the talent density needed to transform the rental industry and set new standards of excellence.🧠 About the Role[DISCLAIMER: You will need to be able to write without the use of AI. This position is a “writing job” in the truest sense of the word. You will be expected to be able to produce original and creative ideas.

There is a written portion of this interview, if it is determined at any point to have been heavily crafted by ai in any capacity you will be DQ’d and sent a red card in the mail.]We are expanding its founder-led and executive presence on LinkedIn, and we’re looking for a Head of Content to help us do it well. This role is for someone brilliant and deeply passionate not only about content, but about brand. This person will be responsible for positioning our key terms and keywords that, together, will help establish us as the leading prop-tech company in the market. It’s essential that the candidate is genuinely passionate about the business, feels fully invested, and understands that their ideas can move the needle quickly.

We’re looking for someone who can synthesize ideas with agility and execute them at scale in record time. What We’re Looking ForWe’re seeking someone with exceptional writing and synthesis skills. Someone who constantly consumes content and knows how to do copywriting for a tech brand. This includes understanding common industry terminology while seamlessly integrating SEO and GEO optimization as part of the marketing function.

This person must be a strategist who produces content with clear intent. Whether that’s educating the user, guiding them toward an action, or generating buzz around the brand. This person should  leverage AI tools to optimize workflows and expand research capabilities when producing content or creative assets, while applying strong editorial judgment and filtering to deliver unique and original work. We expect nothing less than top-tier authorship and quality.

Finally, this person must be able to communicate and embody our values. They will work very closely with the Head of Marketing and even the founders. They should also understand the tone of voice of our key players, as they will be expected to develop content for other high-impact profiles within the company. Think of it this way.

If this were a war, you would be our Trojan Horse.📝 What You’ll Be DoingGhostwrite LinkedIn posts, threads, and replies for the CEO and leadership teamWrite in multiple executive voices while keeping content sharp, credible, and humanWork closely with the Head of Marketing to refine tone, structure, and content strategyPlanning, scheduling, and cross-posting content across relevant channelsTurn rough notes, voice messages, and messy ideas into polished, post-ready contentHelp ideate content angles, hooks, and themes that fit both the company and LinkedIn cultureContinuously benchmarking competitors and industry thought leaders to stay ahead of trendsSupport real-time content around launches, news, partnerships, and market momentsTrack what performs and adjust writing based on feedback and resultsCollaborating closely with Marketing, Leadership, and Founders to align content with business prioritiesOccasionally collaborate with designers, editors, or video partners to support content execution✅ You Might Be a Fit If…You live on LinkedIn and understand what actually performs on the feedYou have excellent writing skills and genuinely enjoy reading and consuming contentKnow how to use AI tools effectively to move faster, without sacrificing originality or qualityYou enjoy owning content end to end, from idea to executionYou’re comfortable ghostwriting and setting your ego asideYou’re organized enough to manage multiple drafts and feedback loopsYou’re curious about people, businesses, and how leaders thinkYou are interested in supporting other marketing initiatives beyond content when neededYou are proactive, curious, and constantly looking for better ways to do thingsBonus points if you’ve:Have supported founder or executive LinkedIn content beforeHave written for B2B, real estate, fintech, or startup audiencesEnjoy riffing, tightening language, and sharpening ideasRead widely (fiction counts), watch movies, or generally have taste🧩 Skills We ValueStrong writing and editing fundamentalsExecutive ghostwriting experienceAbility to repurpose ideas across formats and platformsKnowing how to use AI as a support tool without losing voice or nuanceClear communication and comfort working from ambiguity💸 Compensation & SetupCompetitive remote salaryRemote-first role (LATAM preferred) with EST overlap requiredFast-moving, low-bureaucracy environmentQuarterly offsites in global locationsOpportunity to grow within the marketing org