User & Merchant Growth Senior Analyst

Company OverviewDiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia‑Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra‑city freight, and financial services.DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world’s transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.For more information, please visit: www.didiglobal.com/news#LI-HybridTeam OverviewThe User & Merchant Growth Senior Analyst role offers a unique opportunity to drive growth in one of the fastest‑growing companies, specifically in an exciting & booming new business line. This data‑driven position requires a blend of analytical thinking and interpersonal skills to effectively manage the user base and influence behavior.Role ResponsibilitiesEngagement of our merchant partners to our platform as well as the growth of our user & merchant base, via a combination of online and offline strategies, including merchant launch, seasonality and daily promotional & growth strategies;Building deep data insights and understanding of our potential and existing users and merchants in the local culture, in order to build your own growth‑oriented methodologies and initiatives, and also to constantly improve user experience;Using data to understand user and merchant behavior and experience, and working closely in collaboration with commercial and merchant partners to identify new opporunities for merchant growth, while always being aware and critical of ROI.Role QualificationsAt least 2 years of preferably online Grocery (or Food) delivery business, especially in (user / merchant / category) growth roles;Previous operational/analytical experience in strategy operations, data analytics, consulting, investment banking, or in tech industry, is a plus;Data driven and strong analytical thinking;Excellent strategic thinking and evolving mindset;Self‑motivated, self‑directed and eager to take ownership of tasks to ensure solutions.EEO StatementWe create customer value – We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.We are data‑driven – We are strong believers in making informed decisions, that’s why we are data‑driven. We can better navigate the business landscape strategically by analyzing valuable metrics.We believe in Win‑win Collaboration – Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone's best interest at heart, we communicate with candor and execute with excellence in all we do.We believe in integrity – Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other.We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.We believe in Diversity and Inclusion – Diversity is one of our biggest strengths. Our differences are what makes us distinct. We respect each other and believe in equal opportunities for all.We are committed to building inclusive and diverse teams.At DiDi, we believe that our differences are our biggest source of strength. That‘s why we are committed to promoting equal opportunities to all candidates and employees as an Equal Opportunity Employer.Employment and advancement decisions at DiDi are always made based on the needs of the position and the qualifications of the candidate. We do not discriminate against any employee or applicant based on their gender, age, sexual orientation, nationality, marital status, pregnancy/maternity, disability, race, religion and beliefs, or any other status protected by applicable laws wherever we operate.We are committed to building inclusive and diverse teams, and a workplace that is free from discrimination and harassment, because that’s how we create better products and services, make better decisions and better serve the communities we’re a part of.I acknowledge that prior to submitting this application, I have read and accepted the Privacy Notice for Candidates which is available on https://careers.didiglobal.com/terms #J-18808-Ljbffr