SEO & GEO Lead

hace 8 horas


Mexico City Infoblox A tiempo completo

SEO & GEO Lead At Infoblox, every breakthrough begins with a bold “what if.” If you can turn your ideas into global innovation, we invite you to step into the next exciting chapter of your career journey. Bring your creativity, drive, daring spirit, and feel what it’s like to thrive on a team big enough to make an impact yet small enough to make a difference. Our cloud‑first networking and security solutions already protect 70% of the Fortune 500, and we’re looking for creative thinkers ready to push that influence even further. Responsibilities Lead the global SEO and GEO program across Infoblox.com and multiple regional and vertical subdomains. Create and execute search strategies that drive growth across awareness, consideration, and conversion goals. Build enterprise-level keyword and topical authority strategies aligned to product positioning and competitive whitespace. Lead end‑to‑end keyword strategy and operationalize at scale across global web properties for sustained organic traffic and conversion growth. Manage large‑scale on‑page, off‑page, and technical SEO initiatives in partnership with Web Strategy and Web Operations. Partner with the Content team to define content strategy, editorial priorities, and AI‑optimized content briefs. Identify GEO opportunities and ensure web content is optimized for LLM‑driven answer engines and AI search experiences. Build cross‑channel search insights in partnership with Analytics, Product Marketing, and Paid Media. Evaluate and prioritize experimentation opportunities that increase conversion, engagement, and search engine visibility. Maintain a roadmap of web‑wide SEO and GEO improvements, releases, and recurring optimizations. Qualifications 8–10 years of experience in SEO, digital strategy, or web growth roles, preferably in B2B SaaS or cybersecurity. Expertise in technical SEO, enterprise content strategy, GEO readiness, keyword intelligence, and search analytics. Proven ability to align stakeholders, manage complex cross‑functional initiatives, and lead measurable web performance growth. Experience with SEO platforms and analytics tools (e.g., Conductor, BrightEdge, SEMrush, Ahrefs, Botify, GA4, Looker Studio). Experience leveraging AI tools including ChatGPT, Claude, Glean is a plus. Experience partnering with content, design, UX, and web development teams to launch global optimization programs. Strong proficiency in English (spoken and written) is required due to the highly cross‑functional and strategic nature of this role. Bachelor’s degree required; Master’s degree preferred. Experience working in global organizations across international time zones or multi‑region marketing environments is a plus. Key Success Milestones First 90 Days: Immerse in our culture, connect with mentors, and map the systems and stakeholders that rely on your work. Six Months: Build alignment with strategic stakeholders, understand our global web ecosystem, and establish the SEO/GEO roadmap; deliver a measurable search‑driven growth win. One Year: Own Infoblox’s SEO and GEO roadmap end‑to‑end, unlock new digital growth opportunities, and influence long‑term web strategy at an enterprise level. Culture & Community Our culture thrives on inclusion, rewarding bold ideas, curiosity, and creativity that move us forward. In a community where every voice counts, continuous learning is the norm. Whether you code, create, sell, or care for customers, you’ll grow and belong here. Equal Opportunity Employer Infoblox is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis. Senior Level | Employment Type | Industry | Location Mid‑Senior level Full‑time Marketing and Sales, Computer and Network Security Mexico City, Mexico #J-18808-Ljbffr



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