Product Strategist

hace 1 semana


Monterrey, Nuevo León, México GLOBAL YO A tiempo completo

About Yonder Media Mobile:

YONDER MEDIA MOBILE INC. (the "Company", "YMM") is a Delaware, US Corporation, founded in July 2018, as a Delaware (US) corporation.

We are a team of 80+ battle-tested (literally) developers, producers, creators, managers, and entrepreneurs based in USA, Mexico, Ukraine, and Belarus.


Our five (5) principal investors are:

  • Adam Kidron, the Company's Founder & CEO, through Adam Plus Company LLC ("A+").
  • Cliff Burnstein, Manager of Metallica, Muse, Eric Church, The Last Dinner Party, and others.
  • Guomin Xie, Founder and former Co-President of Tencent Music, through GMC Assets Corporation (BVI), his family office.
  • William S. Anderson, Entrepreneur and private investor through June Street Capital, LLC. Former Executive Chairman and CEO of Anderson Holdings, a familyowned, diversified holding company with subsidiaries in real estate, beverage, and insurance.
  • Nadhim Zahawi., Founder of YouGov and a sitting member of the UK parliament, represent Stratford on Avan,
YMM ("The House of YO") is comprised of three product-driven business units:

  • YO.DOA ("Digital Operator in an App") is an advanced platform that enables licensees to launch Mobile Network+ digital operators quickly and inexpensively.
  • YO Global is an eSIM network+ that provides people with diverse, locationbased virtual and offline experiences and connectivity in 200+ countries.
  • YO Local provides MNVO+ connectivity in Mexico with USA coming soon _"powered by AT&T."_

About the role:


The Sales Channel Strategy Manager is responsible for developing and executing strategies that align with our business objectives and product mission.

This role combines product development, product management, and partner management to create a cohesive user experience. By working closely with the content department, you will integrate promotional activities and user-focused content into our product initiatives.

This position takes an integrated approach to product and sales channel development, content integration, and partner management, supporting the company's growth in the digital age.


Key Responsibilities:

  • Strategic Planning: Develop and implement comprehensive product strategies that align with the business objectives and product mission, specifically tailored to the GenZ market.
  • Objective Setting: Collaborate with executive leadership to define clear, achievable objectives for business products, focusing on the unique needs of GenZ mobile services users.
  • Content Integration: Work closely with the content department to integrate marketing and promotional content with sales initiatives, enhancing the user experience for GenZ mobile services customers.
  • Market Analysis: Conduct thorough market research to identify trends, opportunities, and the competitive landscape in the GenZ mobile services and mobile content market to inform sales strategies.
  • Performance Tracking: Monitor and analyze sales channel performance, making datadriven decisions to optimize sales efforts, with specific metrics for GenZmobile services adoption and content engagement.
  • Relationship Management: Build and maintain strong relationships with key stakeholders, including sales partners, content creators, and product development teams, focusing on collaborative opportunities in the GenZ mobile services space.
  • Innovation and Improvement: Continuously seek innovative ways to improve sales channel effectiveness and enhance the GenZ mobile services customer experience through integrated content and services.
  • Reporting: Provide regular updates and reports on sales channel performance and strategic initiatives to senior management, with insights on GenZ mobile services market penetration and content consumption.

Key Performance Indicators (KPIs):

  • Sales Channel Performance
  • Market Penetration
  • Partner Satisfaction
  • Customer Aquisition Costs (CAC)

Qualifications:

  • Proven experience in product third parties' management, strategic planning, and collaboration with marketing/content departments, preferably in the telecom or technology sector.
  • Strong understanding of the GenZ mobile services market, mobile content delivery, and digital sales strategies.
  • Excellent analytical, problemsolving, and decisionmaking skills.
  • Exceptional communication and interpersonal skills, with the ability to build relationships and work effectively across departments.
  • Ability to think strategically and implement tactically, with a focus on the integration of sales and content.
  • Proficiency in CRM software and other sales/marketing tools, with experience in digital marketing and content management systems.

Desired Attributes:

  • Innovative thinker with a proactive approach to identifying and addressing challenges in the GenZ mobile services and content delivery markets.
  • Team player with strong leadership skills and the ability to influence crossfunctional teams.
  • Detailoriented with a focus on d


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