Director, Digital Transformation for Commercial Ad Sales

hace 3 semanas

Ciudad de México, Ciudad de México WARNERMEDIA A tiempo completo

Every great story has a new beginning, and yours starts here.

Welcome to Warner Bros. Discovery... the stuff dreams are made of.

Who We Are...

When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next...

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

The main responsibility of the role is to achieve the Ad Sales Budgets based on price, inventory and industry analysis overseeing all operations in order to fulfil this task.

Maintain and develop existing relationships with clients and agencies, this includes incentive negotiations with agencies and PR relationships with direct clients.

Develop Marketing strategies along with the Marketing team, in order to continue positioning our properties in the top of mind of all Mexican audience and clients.

Develop and sell Branded Content to clients, as well as multiplatform campaigns.

All the tasks above are always made taking into account our DPTI target.

Areas of Responsibility

Key accountabilities (up to 6) and required results of the role. Please include % of time spent in each area.

May correspond to the performance goals that you anticipate setting / have set for this role

MAJOR ACTIVITIES

1. Negotiate incentive models for top agencies.

Ex. Annual Negotiations with Top Agencies, such as IPG, Group M, etc..

2. Day to day tracking and follow up of forecast, revenues (by manager and executive) in order to achieve monthly goals.

Ex. Daily report of revenues and along with the managers try to identify Risks & Opportunities

3. PR with clients in order to grow the existing opportunities.

Dinners, meals, trips.

4. Participate in internal regional meetings, Regional committees, weekly calls, etc..

5. Forecasting annual and long range office revenues and budgets, including LRP ́s and T&E .

6.Responsible of the implementation and follow up of the Mexico Ad Sales annual strategy, aligned to the regional stategy.

Follow up to AUR, Revenues, Top Clients, Churn, Branded Content, Digital, etc...

Areas of Accountability

Where applicable, provide information about the size of the organization managed, operating budget, revenue responsibility, number of employees, geographical scope, strategic impact (extent to which this role has control over the plan/strategy/priorities of his/her department and/or function) or other quantitative data pertinent to this position.

Geographical Scope: Mexico (in some cases we foresee regional accounts)

The size of the organization (Ad Sales) is of (12 People directly and 26 people indirectly)

I am in charge of a total revenue of 49MM USD.
Ad Sales represents 65% of total Incomes for Mexico ́s office.

Job Requirements / Skills

Essential

1. Fluent in English and Spanish

2. Broad knowledge and experience in media (Broadcast TV, Pay TV, Print, Digital, etc..)

3. Experience in managing and leading teams of at least 5 people

4.Years of experience: 10 or more in the entertainment industry.

5.Ability to work under pressure

6. Above average skills in negotiation.

7.Degree or equivalent experience in sales, marketing, communications.

8. General knowledge of local market, players (competitors) and clients.

9. Other: Strategic and analytical mindset.

Desirable

1. Diploma or equivalent experience in Digital, leadership , strategic planning.

2. Experience in production sales.

3. Ability to travel constantly

4. Degree or equivalent experience in MBA

How We Get Things Done...

This last bit is probably the most important Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

The Legal Bits...

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.If you're a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at

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