Digital Product Owner – D2C

Role Title: Digital Product Owner – D2CEmployment Type: Contract-to-HireDuration: 3 month contract to hirePreferred Location: Monterrey, MexicoRole OverviewThe Digital Product Owner – D2C will lead the development and execution of enterprise digital products that enhance customer experience and deliver measurable business value. This role serves as the critical link between business strategy and technology delivery, ensuring product roadmaps and backlogs align with strategic priorities.This role focuses on the design and delivery of a comprehensive Direct-to-Consumer (D2C) digital product that extends beyond selling batteries and adjacent products. The platform will enable an integrated customer experience, including capabilities such as home delivery, installation services, and other value-added offerings.The ideal candidate is technically proficient, highly collaborative, and an effective communicator who can partner across business, CX leadership, and technology teams to drive successful outcomes.Key ResponsibilitiesDefine and own the vision for the D2C digital product, encompassing e-commerce, service delivery, and customer engagement capabilitiesDevelop and maintain a roadmap that integrates product sales with CX services (e.g., home delivery, installation scheduling, loyalty programs)Manage the end-to-end digital product lifecycle from concept through launch, serving as the voice of the customer to technology teamsEstablish business goals, value propositions, and success metrics (OKRs, KPIs, ROI) in partnership with CX leadership and stakeholdersWork with business process owners to understand desired business outcomes and collaborate with cross-functional teams to define and prioritize product backlogsValidate backlog readiness and feasibility, ensuring alignment with business valueDefine and document Epics, user stories, and acceptance criteria in alignment with IT standardsLead sprint demos and reviews to gather feedback and drive continuous improvementOversee execution of product features through build, test, and rollout phasesEnsure robust testing practices, including unit, integration, UAT, regression, performance, and security testingManage defect triage, resolution, and readiness for production deploymentValidate business and technical readiness for launch, including training and communication plansAct as the primary liaison between business, IT, and delivery teams, ensuring transparency and alignmentGather and analyze customer and stakeholder feedback to inform backlog refinement and future enhancementsPlan and prioritize future improvements based on business outcomes and customer insightsConduct market research to anticipate future customer needs and market opportunitiesServe as a digital product evangelist, representing the product in steering committees and governance forumsRequirementsRequired QualificationsProven experience as a Product Owner or Product Manager supporting digital or customer experience platformsStrong understanding of D2C, e-commerce, and customer experience ecosystemsExperience managing product backlogs, roadmaps, and Agile delivery processesStrong communication and stakeholder management skillsAbility to translate business strategy into actionable product requirementsComfortable working across business, technology, and operations teamsPreferred Qualifications:Experience delivering customer-facing digital platforms at enterprise scaleFamiliarity with CX platforms, service delivery models, or omnichannel experiencesExperience working in Agile / Scrum environmentsStrong analytical mindset with experience using metrics to drive product decisions